The Charity Lunchbox Auction
Bianca — December 16, 2007 — Pop Culture
References: charityfolks
If you've ever wondered what your favorite celeb eats for lunch, checking out what they might pack for someone else could be a good clue. The 2007 Lunchbox Auction includes personalized bunchbox art put together by over 100 celebrities for hunger relief foundations. The proceeds of the online auction will go toward the Food Bank For New York City and The Lunchbox Fund of South Africa.
The boxes are autographed by celebs like Cameron Diaz
, Orlando Bloom, Casey Affleck and the Beastie Boys. New boxes are added every day, so it's worth checking back frequently.
Featured in the gallery are lunch boxes by:
Beyoncé Knowles (Currently $375)
Anthropologie (Currently at $110)
Helena Christensen and Leif Sigersen (Currently $160)
Courteney Cox, David Arquette & their daughter Coco (Currently $110)
You Tube Founder Chad Hurley (Currently $110)
The boxes are autographed by celebs like Cameron Diaz
, Orlando Bloom, Casey Affleck and the Beastie Boys. New boxes are added every day, so it's worth checking back frequently.
Featured in the gallery are lunch boxes by:
Beyoncé Knowles (Currently $375)
Anthropologie (Currently at $110)
Helena Christensen and Leif Sigersen (Currently $160)
Courteney Cox, David Arquette & their daughter Coco (Currently $110)
You Tube Founder Chad Hurley (Currently $110)
Trend Themes
1. Celebrity Personalization - The trend of celebrities personalizing lunch boxes for charity auctions creates opportunities for brands to collaborate with celebrities on customized products.
2. Online Charity Auctions - The rise of online charity auctions, like the Lunchbox Auction, presents opportunities for businesses to donate products or services and gain exposure while supporting a good cause.
3. Celebrity Philanthropy - The involvement of celebrities in philanthropic initiatives, such as the Lunchbox Auction, opens up opportunities for businesses to align with celebrity causes and engage in corporate social responsibility.
Industry Implications
1. Food and Beverage - The Lunchbox Auction highlights the potential for food and beverage companies to collaborate with celebrities in creating personalized lunch boxes or donating food items for hunger relief foundations.
2. E-commerce - The growth of online charity auctions like the Lunchbox Auction showcases opportunities for e-commerce platforms to host and promote such events, facilitating fundraising efforts for various charitable causes.
3. Celebrity Endorsements - The involvement of celebrities in charity initiatives, as seen in the Lunchbox Auction, presents industries like fashion, cosmetics, and lifestyle brands with opportunities to partner with celebrities to promote their products and contribute to charitable causes simultaneously.
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