This Lululemon Yoga Mat Has a Thoughtfully Placed Pattern to Support Postures
Laura McQuarrie — March 26, 2021 — Lifestyle
References: shop.lululemon & fastcompany
There's a new Lululemon yoga mat design and it incorporates a pattern of 3D ripples that's for more than just aesthetic purposes. The thoughtfully placed pattern actually helps to guide people through some of the most common hand positions, so that practitioners can feel confident about where to place their hands and feet as they flow through some of the most popular moves. Over time, the mat has the potential to help muscle memory kick in, as placements and postures become more familiar, so that more effort can be poured into other aspects of the physical practice.
The rippling design of the yoga mat has the potential to appeal to practitioners at all levels, since it offers simple, intuitive cues for feeling balanced and grounded throughout a yoga practice.
The rippling design of the yoga mat has the potential to appeal to practitioners at all levels, since it offers simple, intuitive cues for feeling balanced and grounded throughout a yoga practice.
Trend Themes
1. Guided Yoga Mats - Integrating visually intuitive patterns and designs to assist users while performing yoga poses.
2. Smart Exercise Mats - Incorporating technology such as sensors or AR to provide real-time feedback and guidance on user's yoga postures.
3. Multifunctional Yoga Mats - Designing yoga mats that can be used not only for yoga, but also for other exercises or activities.
Industry Implications
1. Fitness Industry - Fitness companies can explore creating similar visually guided products for other types of workouts or exercises.
2. Home Gym Equipment Industry - Companies in this industry can incorporate technology and sensors in their mats to provide users with real-time feedback on their exercise performance.
3. Retail Industry - Retailers can stock and sell multifunctional fitness mats that appeal to a wide range of customers with different exercise preferences and needs.
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