These Low-Sugar Jams from The Skinny Food Co are Gluten-Free
Michael Hemsworth — April 19, 2020 — Marketing
References: theskinnyfoodco & foodbev
Jams are a breakfast staple in the UK but are notorious for having a high level of sugar, which is being further addressed by The Skinny Food Co with its expansion of its low-sugar jams range. The new options include the Black Cherry and Orange Marmalade jams, which are both reported to contain 93% less sugar than other varieties the market along with 85% less calories. The jams are also free from gluten and fat, while also maintaining a recipe that's vegan, high in fiber and diabetic-friendly.
CEO and Co-Founder of The Skinny Food Co Wayne Starkey spoke on the new low-sugar jams saying, "We’re delighted to announce the launch of our two new jams and these mark just the start of our overall business strategy to grow and expand our product range to ensure healthier alternatives are always available. We have an exciting year planned with plenty of new product lines in the pipeline.”
CEO and Co-Founder of The Skinny Food Co Wayne Starkey spoke on the new low-sugar jams saying, "We’re delighted to announce the launch of our two new jams and these mark just the start of our overall business strategy to grow and expand our product range to ensure healthier alternatives are always available. We have an exciting year planned with plenty of new product lines in the pipeline.”
Trend Themes
1. Low-sugar Products - The trend of low-sugar products opens up opportunities for businesses to create healthier alternatives.
2. Gluten-free Products - The growing demand for gluten-free products presents an opportunity for businesses to meet the needs of consumers with dietary restrictions.
3. Diabetic-friendly Foods - Creating food and beverage products that are safe for diabetics can be a profitable and socially responsible business venture.
Industry Implications
1. Food and Beverage - Businesses in the food and beverage industry can innovate by creating low-sugar, gluten-free, and diabetic-friendly products.
2. Health and Wellness - Companies in the health and wellness industry can create products and services to support consumers with diabetes or gluten sensitivities.
3. Retail - Retail businesses can capitalize on the trend of low-sugar and gluten-free products by offering a greater variety of options to health-conscious consumers.
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