These Low-Fat Smoothies are the Newest Edition to Dunkin' Donuts' Menu
References: marketwatch & bevindustry
These delicious low-fat smoothies are the prefect contribution to Dunkin' Donuts' summer menu. The frozen beverages are all made with low-fat yogurt to add a creamy and satisfying texture to each blended drink.
The real fruit-infused flavors include Strawberry Banana and Tropical Mango. Every low-fat smoothie is just 260 calories per 16 ounce serving.
In addition to these fruity smoothies, the menu will also add caffeinated smoothies like "hot Dunkaccino featuring a blend of mocha and coffee flavors." There will also be new Coolatta Lite beverages that will appear on the menu. These flavors will mix fruit and coffee together in flavors such as the Strawberry Coolatta and Vanila Bean Coolatta. The beverages will follow the low-fat theme and contain between 33 and 80 percent less calories.
The real fruit-infused flavors include Strawberry Banana and Tropical Mango. Every low-fat smoothie is just 260 calories per 16 ounce serving.
In addition to these fruity smoothies, the menu will also add caffeinated smoothies like "hot Dunkaccino featuring a blend of mocha and coffee flavors." There will also be new Coolatta Lite beverages that will appear on the menu. These flavors will mix fruit and coffee together in flavors such as the Strawberry Coolatta and Vanila Bean Coolatta. The beverages will follow the low-fat theme and contain between 33 and 80 percent less calories.
Trend Themes
1. Low-fat Smoothies - Disruptive innovation opportunity: Develop new low-fat smoothie flavors using unique fruit combinations to cater to health-conscious consumers.
2. Real Fruit-infused Beverages - Disruptive innovation opportunity: Create innovative ways to infuse real fruits into beverages to offer refreshing and natural flavor choices.
3. Caffeinated Smoothies - Disruptive innovation opportunity: Explore new blends of coffee and fruit flavors to offer energizing and refreshing beverages for caffeine enthusiasts.
Industry Implications
1. Fast Food - Disruptive innovation opportunity: Incorporate healthier options like low-fat smoothies into fast food menus to cater to health-conscious consumers' preferences.
2. Beverage - Disruptive innovation opportunity: Develop innovative techniques to infuse real fruits into different types of beverages, expanding options for consumers seeking natural and refreshing choices.
3. Coffee - Disruptive innovation opportunity: Combine coffee and fruit flavors in unique ways to offer new and exciting beverage options, attracting coffee enthusiasts looking for energizing yet delicious blends.
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