The 'Mr. Gugu & Miss Go' Feline Print Swimsuits Show a Love of Cats
Laura McQuarrie — May 29, 2013 — Pop Culture
References: mrgugumissgo.bigcartel & style.mtv
'Mr. Gugu & Miss Go' capitalize on the Internet's love of cats with its feline-printed swimsuits. Even if you have to step away from the computer to spend an afternoon at the beach, you can take your favorite cats with you.
There are two swimsuits that embody the weirdness of the online cat fever. "Crazy Cat" shows a cat with an intense blue-eyed stare and a polarizing psychedelic background. And fans of Grumpy Cat will love the "Sweet Kitty" suit, which combines the beloved Internet feline with cupcakes -- of course, his mood is unaffected.
Even if you prefer felines more ferocious than these house cats, 'Mr. Gugu & Miss Go' have swimsuits with bigger wildcats on them -- though it's tough to beat the ferocity of Grumpy Cat.
There are two swimsuits that embody the weirdness of the online cat fever. "Crazy Cat" shows a cat with an intense blue-eyed stare and a polarizing psychedelic background. And fans of Grumpy Cat will love the "Sweet Kitty" suit, which combines the beloved Internet feline with cupcakes -- of course, his mood is unaffected.
Even if you prefer felines more ferocious than these house cats, 'Mr. Gugu & Miss Go' have swimsuits with bigger wildcats on them -- though it's tough to beat the ferocity of Grumpy Cat.
Trend Themes
1. Cat Fashion - The trend for cat-meme apparel and accessories continues to thrive, providing opportunities for disruptive innovation in the fashion industry.
2. Print-on-demand - The popularity of meme-based products highlights the potential for print-on-demand services to cater to niche markets and offer personalized products.
3. Viral Marketing - Using viral marketing tactics, such as memes and social media, to promote products has proven successful in generating buzz and spreading popularity of cat-themed merchandise.
Industry Implications
1. Fashion - The fashion industry can capitalize on the popularity of cat-meme apparel and accessories by introducing unique designs and styles that appeal to niche markets and online communities.
2. E-commerce - E-commerce platforms can leverage the trend for print-on-demand services to offer personalized cat-themed products that cater to the growing demand for niche and customized merchandise.
3. Marketing - Marketing agencies can use the power of viral marketing to promote and advertise cat-themed merchandise, leveraging social media and online communities to generate buzz around products.
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