The Lomography Petzval Portrait Lens is Inspired by 1840s Technology
Meghan Young — July 26, 2013 — Tech
References: kickstarter & fastcompany
As Instagram has shown, people are drawn to vintage-style photography for its romantic and nostalgic effect on their otherwise basic images; the Lomography Petzval Portrait Lens takes it to the next level. Inspired by camera technology from the 1840s, this lens brings an instant vintage quality to photos without needing to digitally manipulate or enhance them. More than that, it fits onto both Nikon and Canon models for more professional results.
Thriving on imperfections that made analog photography full of character and uniqueness, the Lomography Petzval Portrait Lens brings back a bit of soul to the industry. What makes it stand out even more is its physical design. Its brass exterior makes it appear as though it were actually from the 19th century.
Thriving on imperfections that made analog photography full of character and uniqueness, the Lomography Petzval Portrait Lens brings back a bit of soul to the industry. What makes it stand out even more is its physical design. Its brass exterior makes it appear as though it were actually from the 19th century.
Trend Themes
1. Vintage-style Photography - Businesses can develop vintage-style camera filters and lenses to incorporate into their products to market to those interested in nostalgic photography.
2. Analog Camera Technology - The development of analog camera technology can provide businesses with a new line of unique products for those interested in vintage-style photography.
3. Physical Design Enhancements - Companies can add physical design enhancements to their photography products to make them appear more historical and unique.
Industry Implications
1. Photography - The photography industry can develop new products and camera technology to cater to those interested in analog/vintage-style photography.
2. Fashion - The fashion industry can incorporate vintage-style photography filters into their marketing campaigns to attract the nostalgic and romantic crowd.
3. Home Decor - Home decor companies can develop items that allow people to display their vintage-style photographs in a unique and stylish way.
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