Gucci's Over-Sized Logo Rubber Bag is Stylish and Waterproof
Madison Mackay — June 8, 2018 — Luxury
References: matchesfashion & hypebae
Luxury fashion house Gucci created a large logo rubber bag as the perfect accessory for the summer -- in a new and exciting red shade.
The carry-all was modeled after classic 70s vintage beach bags, constructed from high-end leather. The material is waterproof and durable enough to last through rain and sand. The top of the bag offers two carry handles that are built into the sides and are comfortable enough to hold all day. Finishing off the look is the brand's iconic logo placed directly in the center in a pushed out and textured font.
The new over-sized logo rubber bag from Gucci is available online now for $980, and is a perfect beach accessory to last a lifetime.
The carry-all was modeled after classic 70s vintage beach bags, constructed from high-end leather. The material is waterproof and durable enough to last through rain and sand. The top of the bag offers two carry handles that are built into the sides and are comfortable enough to hold all day. Finishing off the look is the brand's iconic logo placed directly in the center in a pushed out and textured font.
The new over-sized logo rubber bag from Gucci is available online now for $980, and is a perfect beach accessory to last a lifetime.
Trend Themes
1. Waterproof Luxury Accessories - There is a growing trend towards durable and premium waterproof materials, which offers a value proposition for customers who want stylish accessories that they can use in different weather condition.
2. Retro-inspired Fashion Items - Fashion houses can leverage the nostalgia that some customers feel towards fashion trends from past decades, by creating modern versions of those items that combine both the retro aesthetic and new materials and features.
3. Affordable Designer Beach Bags - The creation of affordable luxury beach bags may potentially capture a larger market share, especially for younger consumers who want to own designer products but may lack the budget for it.
Industry Implications
1. Fashion Retail - Retail companies can take the lead by investing in durable, stylish, and affordable items for their customers' everyday use, focusing on trend-driven and functional products such as rubber beach bags with logos from high-end fashion brands.
2. Outdoor Gear - Manufacturers of waterproof outdoor gear can partner with luxury fashion brands to create new and innovative products that offer both style and durability, leveraging each company's unique expertise in fabric technology and design.
3. Consumer Goods - Consumer goods companies can explore new markets by offering stylish and functional waterproof accessories in different categories such as electronics, sports equipment, and travel items, catering to customers' needs for durability and portability in different situations.
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