Balenciaga's New Logo Purse is Made with a Luxurious Leather Material
Madison Mackay — May 2, 2018 — Luxury
Luxury fashion house Balenciaga newly released logo purse is a minimal handbag with the brand's iconic branding boasted directly across the front.
Crafted with grained calfskin, the bag has a zipped-top construction that is finished off with a small padlock charm to ensure consumers that all valuables are securely kept. The interior features two small pockets and a slot pocket to keep all essentials in close range, with a large general inside compartment. The exterior has a minimal design with the word "Balenciaga" boasted from one side to the other, in either light gray or bold black. The top handles have a comfortable stitching, as well as a convenient shoulder strap for simple travel.
Balenciaga's new logo purse is available for a limited time online now starting at $1,920.
Crafted with grained calfskin, the bag has a zipped-top construction that is finished off with a small padlock charm to ensure consumers that all valuables are securely kept. The interior features two small pockets and a slot pocket to keep all essentials in close range, with a large general inside compartment. The exterior has a minimal design with the word "Balenciaga" boasted from one side to the other, in either light gray or bold black. The top handles have a comfortable stitching, as well as a convenient shoulder strap for simple travel.
Balenciaga's new logo purse is available for a limited time online now starting at $1,920.
Trend Themes
1. Branded Handbags - There is an opportunity for other luxury fashion houses to release branded handbags as a way to appeal to consumers who want to showcase their brand loyalty.
2. High-end Materials - By using high-end materials like grained calfskin, luxury brands can create a sense of luxury and exclusivity, and target the high-end consumer market.
3. Minimalist Design - With the current trend in minimalism, luxury brands can create products with subtle branding that appeals to consumers looking for sophistication and versatility.
Industry Implications
1. Fashion Retail - Fashion retail businesses can offer similar branded handbags to appeal to consumers who value luxury and exclusivity, not just as an accessory but also as a symbol of prestige.
2. Luxury Goods - The luxury goods industry can benefit from the shift towards subtle branding by offering products that embody a sense of sophistication and simplicity with high-end materials.
3. Online Retail - Online retailers can cater to the growing trend for minimalist designs and offer designer bags made with high-end materials for consumers looking to show effortless style.
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