360 Screenings Makes Movies Come Alive
Brandon Bastaldo — June 19, 2013 — TH Video
References: 360screenings & youtu.be
360 Screenings is a Toronto-based events company that specializes in unique, intricate and fun live performance film screenings.
On Saturday June 1, 2013, patrons piled into the Christie Mansion, a rustic Toronto historical site, to witness what was the third round of this impeccable companies' live performance film screenings. Surrounded by troubling nurses, insane asylum patients and party girls, 360 Screenings kicked off with an awesome bang and kept guests constantly wondering what film would be played later that night.
After leading audiences into a chapel section of the building, 360 Screenings co-founders Robert Gontier and Ned Loach revealed that the film to be screened was director Milos Forman's touching 1975 film adaptation of Ken Kesey's novel One Flew Over the Cuckoo's Nest. Simply put, the 360 Screenings experience was one to remember.
On Saturday June 1, 2013, patrons piled into the Christie Mansion, a rustic Toronto historical site, to witness what was the third round of this impeccable companies' live performance film screenings. Surrounded by troubling nurses, insane asylum patients and party girls, 360 Screenings kicked off with an awesome bang and kept guests constantly wondering what film would be played later that night.
After leading audiences into a chapel section of the building, 360 Screenings co-founders Robert Gontier and Ned Loach revealed that the film to be screened was director Milos Forman's touching 1975 film adaptation of Ken Kesey's novel One Flew Over the Cuckoo's Nest. Simply put, the 360 Screenings experience was one to remember.
Trend Themes
1. Interactive Film Screenings - Opportunity for businesses to create immersive and interactive film screenings, leveraging technology and live performances to enhance the viewing experience.
2. Themed Event Experiences - Companies can capitalize on the trend of creating unique and immersive event experiences, combining elements of live performances, entertainment, and film screenings to engage and captivate audiences.
3. Nostalgia-driven Entertainment - The trend of incorporating nostalgic elements into entertainment experiences presents opportunities for businesses to revive classic films and create new experiences that resonate with audiences.
Industry Implications
1. Event Planning - Event planning companies can explore innovative concepts that combine film screenings with live performances to offer immersive and unforgettable event experiences.
2. Movie Theaters - Movie theaters can embrace the trend of interactive film screenings and incorporate elements of live performances and immersive technology to attract a wider audience and revitalize the cinema experience.
3. Entertainment Technology - The entertainment technology industry can develop cutting-edge solutions that enable interactive film screenings, merging the world of cinema and live performances to create engaging and memorable experiences.
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