This Infographic Explores What Lingerie Style Suggests
Alyson Wyers — November 11, 2015 — Fashion
References: meetville & designtaxi
This infographic on lingerie style explains what one's preferred undergarments might indicate about the wearer's personality. Created by dating app Meetville, the romantic chart 'What Does Your Lingerie Say About You?' contains a variety of trivia from the history of underwear to modern day facts.
The top three motivators to purchase fancy undies include building confidence, feeling powerful and seducing a partner. The color apparently has more to say about the woman rather than a specific cut or lingerie style. For example, red suggests a passionate or energetic personality, where as black is a more practical option. White is indicative of innocence, but also honesty, confidence, calmness and seriousness. Blue is more romantic in nature, and also demonstrates fashion sense, independence and a preference for cuddling.
The top three motivators to purchase fancy undies include building confidence, feeling powerful and seducing a partner. The color apparently has more to say about the woman rather than a specific cut or lingerie style. For example, red suggests a passionate or energetic personality, where as black is a more practical option. White is indicative of innocence, but also honesty, confidence, calmness and seriousness. Blue is more romantic in nature, and also demonstrates fashion sense, independence and a preference for cuddling.
Trend Themes
1. Lingerie Personalization - Customizing lingerie styles based on personality can lead to increased customer engagement and satisfaction.
2. Color Psychology in Fashion - Exploring the meaning behind different colors in fashion can create unique opportunities for branding and marketing.
3. Data-driven Marketing - Creating infographics and utilizing data to understand consumer behavior can lead to more effective marketing strategies.
Industry Implications
1. Fashion and Apparel - Tapping into customers' personality traits and color preferences can revolutionize the lingerie industry with more personalized and meaningful products.
2. Marketing and Advertising - Utilizing data-driven insights can help advertisers better understand target audiences and create more effective campaigns.
3. Data Analysis and Visualization - Developing tools and resources to help businesses understand consumer behavior through data can lead to more informed decision making.
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