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Diet-Specific Menu Items

Clean the Sky - Positive Eco Trends & Breakthroughs

Piada Italian Street Food is Offering New Paleo and Keto Lifestyle Items

— January 10, 2020 — Lifestyle
In an effort to cater to changing consumer preferences and dietary needs, Piada Italian Street Food has debuted new lifestyle items that cater to those adhering to keto, paleo, and high-protein diets.

Piada's new lifestyle items include three hearty and healthy options. There's a Keto BLT Salad made with crispy pancetta, a Paleo Berry Balsamic Salad tossed with fresh strawberries, and a Protein Bowl made with all-natural chicken and house-made basil pesto.

As Piada Founder Chris Doody, the goal of the new lifestyle items is to make the restaurant more accessible to all guests—even those with strict dietary preferences. As he puts it, "Whether guests have a restricted diet for health reasons or are just trying to establish different eating habits at the start of the new year, these new dishes open up the menu for everyone to enjoy something at Piada."


Image Credit: Piada.
Trend Themes
1. Diet-specific Menu Items - As more and more consumers adopt specialized diets, there is an opportunity for restaurants and food service providers to introduce more specialized menu items that cater to those dietary needs.
2. Catering to Dietary Needs - The trend of catering to dietary needs extends beyond traditional health food stores and specialized restaurants, offering new opportunities for businesses to expand their customer base by offering specialized menu items.
3. Healthy Fast Food - Fast food restaurants can capitalize on the demand for healthier options by introducing menu items that cater to specialized dietary needs (e.g. keto, paleo) without sacrificing speed, convenience, or affordability.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry have an opportunity to expand their customer base by introducing new menu items that cater to specialized dietary needs like keto, paleo and high-protein diets.
2. Fast Food - Fast food restaurants can capitalize on the demand for healthier options by introducing specialized menu items like Piada's keto BLT salad, paleo berry balsamic salad, and protein bowl.
3. Health and Wellness - As more people adopt specialized diets, there is a growing demand for businesses in the health and wellness industry to offer products and services that cater to those dietary needs.
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