The Libby App Let's Users Borrow Books for Free
References: overdrive & meet.libbyapp
With the proliferation of ways in which consumers can get their hands on books today, it's easy to forget that public libraries offer much of that material completely free of charge; the Libby app, however, makes using the power of the library simple. The app is connected to public libraries, and it makes use of their audio book stores to offer up tons of free content for users.
Just like with the public library, Libby app users will need to connect their library card. However, the app lets users connect to as many libraries as they'd like — they only need a card for the library in question, and then they've got access to every e-book and audio book on file.
Considering that people can use so many different online means to purchase books, the Libby app is a reminder of the utility of the library as a public resource.
Just like with the public library, Libby app users will need to connect their library card. However, the app lets users connect to as many libraries as they'd like — they only need a card for the library in question, and then they've got access to every e-book and audio book on file.
Considering that people can use so many different online means to purchase books, the Libby app is a reminder of the utility of the library as a public resource.
Trend Themes
1. Library-accessing E-book Apps - Apps that provide users access to library books and resources can tap into the growing demand for digital content while also promoting the use of public resources.
2. Multi-library Access - Services that allow users to access multiple library collections with a single registration can be disruptive to the traditional model of public library use and attract more users to the resources available.
3. Free Digital Content - Offering free access to digital books and audio content presents an opportunity for businesses to attract and retain users by providing a valuable resource at no cost.
Industry Implications
1. Public Libraries - Public libraries can utilize e-book apps to reach a wider audience and promote the use of library resources as a valuable public service.
2. Technology and App Development - Apps that provide access to library resources present an area of growth and innovation for technology and app developers looking to enter the e-book market.
3. Publishing and Media - Partnering with e-book and audio book apps to provide content for users presents an opportunity for publishers and media companies to expand their reach and increase revenue streams.
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