Lex by Nemiroff Pushes the Boundaries of Vodka
Laura McQuarrie — September 27, 2023 — Lifestyle
References: moodiedavittreport
Lex by Nemiroff is the result of more than 100 tastings and almost three years of development, and this premium vodka is set to make its debut at the Tax Free World Association’s (TFWA) travel retail conference in Cannes, France this October. The upcoming release from the Ukrainian brand undergoes 13 stages of filtration and delivers unrivaled smoothness. As part of the production process, the vodka undergoes more than a dozen filtration stages, including silver, platinum, shungite and amber filtrations.
This boundary-pushing premium vodka is not only super-smooth, it is said to have impressive clarity, flavor and a golden hue.
Packaged in a bottle made with perfume glass produced in France by Saverglass, Lex by Nemiroff urges drinkers to reuse the empty vessel as a decanter.
This boundary-pushing premium vodka is not only super-smooth, it is said to have impressive clarity, flavor and a golden hue.
Packaged in a bottle made with perfume glass produced in France by Saverglass, Lex by Nemiroff urges drinkers to reuse the empty vessel as a decanter.
Trend Themes
1. Ultra-distilled Vodkas - Innovative vodkas like Lex by Nemiroff are pushing the boundaries of the distillation process to create ultra-smooth and high-quality spirits.
2. Premium Vodka Filtration - The use of multiple filtration stages, including unique materials like silver and platinum, is becoming a trend in the premium vodka industry, resulting in unrivaled smoothness and flavor.
3. Sustainable Packaging Solutions - With brands like Lex by Nemiroff encouraging the reuse of their bottles as decanters, the industry is adopting sustainable packaging practices to minimize waste and promote eco-friendliness.
Industry Implications
1. Vodka Distillery - The vodka distillery industry can explore the use of innovative distillation techniques to create ultra-premium spirits with exceptional smoothness and flavor.
2. Luxury Spirits - The luxury spirits industry can leverage the trend of premium vodka filtration and offer unique, high-quality products that cater to discerning consumers.
3. Packaging and Bottling - The packaging and bottling industry has the opportunity to develop sustainable solutions and help brands like Lex by Nemiroff in promoting eco-friendly practices through reusable bottle designs.
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