The Let Me Glow Illuminating Serum Brightens, Plumps and Primes
Laura McQuarrie — March 7, 2022 — Pop Culture
References: keyssoulcare & businesswire
The Let Me Glow Illuminating Serum is the newest product from Keys Soulcare and it takes the form of a glow-boosting solution that simultaneously primes the skin for makeup, brightens, smoothes and plumps. This new product from the brand by Alicia Keys and board-certified dermatologist Dr. Renée Snyder taps into time-tested and modern ingredients like aloe, bamboo, malachite, hyaluronic acid, ceramides and niacinamide.
The antioxidant-packed vegan formula revives dull, dry skin and rebalances the complexion just after cleansing.
New releases from the one-year-old brand also include the Nourishing Cleansing Balm, the Tranquil Essence Soothing & Hydrating Toner and the Obsidian Stone Gua Sha Body Massage Tool, all of which promise to elevate consumers' self-care rituals at home or on the go. As Alicia says, "With Keys Soulcare, our intent is to honor the connection between skin and self."
The antioxidant-packed vegan formula revives dull, dry skin and rebalances the complexion just after cleansing.
New releases from the one-year-old brand also include the Nourishing Cleansing Balm, the Tranquil Essence Soothing & Hydrating Toner and the Obsidian Stone Gua Sha Body Massage Tool, all of which promise to elevate consumers' self-care rituals at home or on the go. As Alicia says, "With Keys Soulcare, our intent is to honor the connection between skin and self."
Trend Themes
1. Skin-priming Serums - Developing skincare products that not only cater to skin's health but also primes it for makeup application.
2. Antioxidant-packed Formulas - Using time-tested and modern ingredients like aloe, bamboo, and hyaluronic acid to create antioxidant-packed vegan formulas that revive dull, dry skin and rebalance the complexion.
3. Self-care Rituals - Designing products that elevate consumers' self-care rituals at home or on the go using tools like the Obsidian Stone Gua Sha Body Massage Tool or nourishing cleansing balms.
Industry Implications
1. Beauty and Skincare - Product developers in the beauty and skincare industry should focus on creating innovative, vegan-friendly products that have multi-functional benefits for skin and enhance user self-care rituals.
2. Makeup - Makeup brands should consider partnering with or formulating their own skin-priming serums to create a more holistic approach to makeup applications that also caters to the health and appearance of the skin.
3. Wellness and Self-care - Developers in the wellness and self-care industry can create new user experiences by developing self-care products that elevate everyday rituals, like facial cleansing, with unique and nourishing formulations and tools.
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