This Mattress by Latvian Design Studio is Both Stylish and Huggable
Rahul Kalvapalle — March 19, 2014 — Art & Design
References: truelatvia.lv & madeinlv.lv
Latvian Design Studio has created 'IMAGINE KID,' a mattress that can be rested on, used as a pillow, hugged like a soft toy or admired as a decorative object.
The product is large enough that a fairly large kid could easily recline on its soft surface to enjoy a restful slumber. The body of the product has large holes in which round pillows fit nicely. The pillows can be pulled out and used at any time. The embedding of the pillows gives the mattress a fancy look that makes it pleasing to the eye, while their compartment holes make for a fun climbing tube for little kids.
Latvian Design Studio describes the Imagine Kid as being like "a cell in which to nestle into and feel safe like in mum's bosom."
The product is large enough that a fairly large kid could easily recline on its soft surface to enjoy a restful slumber. The body of the product has large holes in which round pillows fit nicely. The pillows can be pulled out and used at any time. The embedding of the pillows gives the mattress a fancy look that makes it pleasing to the eye, while their compartment holes make for a fun climbing tube for little kids.
Latvian Design Studio describes the Imagine Kid as being like "a cell in which to nestle into and feel safe like in mum's bosom."
Trend Themes
1. Multi-functional Furniture - Designing furniture that serves multiple purposes is an opportunity for companies to appeal to customers who value creativity and versatility in a single product.
2. Kid-centered Design - Targeting child-friendly product design can help companies stand out in a crowded marketplace and appeal to a loyal customer base who prioritize the well-being and happiness of their children.
3. Soft Design - Incorporating plush and comfortable materials into design concepts for a product line can be an innovative way to distinguish a brand from competitors and create a more marketable product.
Industry Implications
1. Furniture - The furniture industry has an opportunity to create products that combine function with comfort and playfulness, catering to customers who prioritize both style and practicality.
2. Children's Products - Designing products specifically for children presents an opportunity for companies to differentiate themselves in a crowded marketplace and appeal to a demographic that values quality and creativity in children's products.
3. Home Decor - Incorporating playful and functional elements into home decor products, such as stuffed-toy mattresses, can create a distinctive brand identity and target consumers looking for unique and comfort-focused home furnishings.
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