Laser City Specializes in Kid-Friendly Competitive Gaming
Jana Pijak — February 16, 2016 — Life-Stages
Edmonton's Laser City is a laser tag facility that targets families with young kids. While classic laser tag can often exclude children due to safety reasons, Laser City offers a competitive and kid-friendly experience for young participants. This means that parents can choose gaming events that don't feature weapon-inspired props.
Whether competing against friends, siblings or their parents, kids will enjoy family-friendly courses in a glow-in-the-dark and sci-fi-themed facility. Furthermore, participants will be able to book private Hero Tag rooms in which they will get to channel some of their favorite superheroes.
Equipped with full-on costumes and laser gloves -- an alternative to laser tag accessories that resemble traditional weapons -- Hero Tag participants will be treated to an unforgettable experience. Appealing to Millennial parents, this laser tag facility offers experiential gaming while keeping the values of this socially conscious demographic in mind.
Whether competing against friends, siblings or their parents, kids will enjoy family-friendly courses in a glow-in-the-dark and sci-fi-themed facility. Furthermore, participants will be able to book private Hero Tag rooms in which they will get to channel some of their favorite superheroes.
Equipped with full-on costumes and laser gloves -- an alternative to laser tag accessories that resemble traditional weapons -- Hero Tag participants will be treated to an unforgettable experience. Appealing to Millennial parents, this laser tag facility offers experiential gaming while keeping the values of this socially conscious demographic in mind.
Trend Themes
1. Kid-friendly Laser Tag - Laser tag facilities specializing in kid-friendly experiences are disrupting the traditional laser tag industry.
2. Hero Tag Experiences - Laser tag facilities offering superhero-themed private rooms with full-on costumes and laser gloves are innovating in immersive gaming experiences.
3. Weapon-inspired Prop Alternatives - Laser tag facilities offering alternatives to traditional weapon-inspired props are appealing to socially conscious Millennial parents.
Industry Implications
1. Family Entertainment Centers - Family entertainment centers specializing in experiential gaming and catering to the needs of Millennial parents can stand out in the market.
2. Event Planning - Event planning companies specializing in organizing kid-friendly laser tag parties and experiences can tap into a growing market.
3. Costume Design and Rental - Costume design and rental companies specializing in superhero-themed costumes and accessories can partner with laser tag facilities to offer immersive experiences.
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