The OFFSPRING x Reebok Instapump Shoes Fasten Using a Pump System
References: reebok & highsnobiety
The Instapump Fury Sneakers created as a result of a collaboration between retailer OFFSPRING and athletic brand Reebok opts for a lace-free sneaker design that uses a pump system to lock the shoes in place. The technology features a touch button that wearer's can press once slipping the shoes on, that suctions the shoe to the wearer's foot for a customized fit.
The contemporary aesthetic of the Instapump Fury Sneakers is futuristic and bold making use of monochromatic white and black shades complete with a texturized mesh upper complete with rubber detailing. Rather than opting for cumbersome shoe string that needs to be laced, the sneakers opt for a pump closure that fastens the shoe with the touch of a button. This allows wears to quickly slip on the shoe, without the hassle of tying them.
The contemporary aesthetic of the Instapump Fury Sneakers is futuristic and bold making use of monochromatic white and black shades complete with a texturized mesh upper complete with rubber detailing. Rather than opting for cumbersome shoe string that needs to be laced, the sneakers opt for a pump closure that fastens the shoe with the touch of a button. This allows wears to quickly slip on the shoe, without the hassle of tying them.
Trend Themes
1. Lace-free Footwear - Disruptive innovation opportunity: Develop new lace-free footwear designs that provide convenience and a customized fit.
2. Pump Closure Systems - Disruptive innovation opportunity: Explore new pump closure systems for shoes that offer quick and easy fastening.
3. Futuristic Sneaker Aesthetics - Disruptive innovation opportunity: Create futuristic and bold sneaker designs that appeal to modern consumers.
Industry Implications
1. Athletic Footwear - Disruptive innovation opportunity: Introduce pump closure technology and lace-free designs to athletic footwear for enhanced performance.
2. Fashion Retail - Disruptive innovation opportunity: Incorporate lace-free and pump closure designs into fashion retail footwear collections to offer stylish and convenient options for consumers.
3. Footwear Accessories - Disruptive innovation opportunity: Develop lace-free shoe accessories that can be used with existing footwear to provide hassle-free fastening and customization.
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