Switzerland's La Tonnelle is a Modern Wine Tasting Bar
Leslie Chen — August 24, 2011 — Lifestyle
References: architizer & notcot.org
La Tonnelle is a beautiful piece of architecture that contains equally beautiful activity within. Located in Switzerland, the tasting bar encapsulates the idea of wine wholeheartedly.
Designed by Atelier Daniel Schlaepfer, La Tonnelle stands out from the surrounding buildings as a single entity. The exterior design resembles a grape leaf and gives off a stunning glow at night. The inside of La Tonnelle contains modern offerings; from films available in eight languages to a self-discovery space for wine tasting.
Citizens of Switzerland are definitely lucky to have the gorgeous La Tonnelle in their reaches.
Implications - Consumers are looking to experience something new when they go on vacation. Architecture that pushes the limits on creativity attract shoppers who want to stay on the cutting edge of trends. In order to attract more attention, a company could develop bolder building designs.
Designed by Atelier Daniel Schlaepfer, La Tonnelle stands out from the surrounding buildings as a single entity. The exterior design resembles a grape leaf and gives off a stunning glow at night. The inside of La Tonnelle contains modern offerings; from films available in eight languages to a self-discovery space for wine tasting.
Citizens of Switzerland are definitely lucky to have the gorgeous La Tonnelle in their reaches.
Implications - Consumers are looking to experience something new when they go on vacation. Architecture that pushes the limits on creativity attract shoppers who want to stay on the cutting edge of trends. In order to attract more attention, a company could develop bolder building designs.
Trend Themes
1. Creative Architecture - Opportunity for companies to explore bold and innovative building designs to attract attention and appeal to trend-seeking consumers.
2. Experiential Tourism - Growing demand for unique and immersive vacation experiences, creating opportunities to develop attractions that offer new and exciting activities for tourists.
3. Sustainable Design - Increasing emphasis on environmentally-friendly architecture and building materials, providing an opportunity for companies to integrate sustainable practices into their designs.
Industry Implications
1. Hospitality - Innovative architectural designs can help hotels and resorts differentiate themselves and attract trend-conscious travelers seeking unique and cutting-edge experiences.
2. Tourism - Developing attractions with bold and creative architecture can entice tourists looking for memorable and Instagrammable experiences, driving tourism industry growth.
3. Construction - Increasing demand for unique and sustainable building designs presents a disruptive opportunity for companies in the construction industry to provide innovative and eco-friendly solutions.
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