The 'LA Dance Workout' Platform Unites the Art of Dance and Fitness
Laura McQuarrie — January 3, 2018 — Lifestyle
References: ladanceworkout
LA Dance Workout is a new digital workout platform from dancer and choreographer Benjamin Millepied and his dance company, L.A. Dance Project. Through the online platform, users are able to transform their at-home space into a boutique class and progress through a sequence of movements at their own pace.
For $15 monthly, members who subscribe to the service will gain access to short workout videos that aim to inspire agility, strength and balance through natural movement—with an emphasis on moving with the body, rather than against it. The dancers featured in the videos are members of the L.A. Dance Project, making it possible for users to approach their personal fitness goals in a completely new way.
For $15 monthly, members who subscribe to the service will gain access to short workout videos that aim to inspire agility, strength and balance through natural movement—with an emphasis on moving with the body, rather than against it. The dancers featured in the videos are members of the L.A. Dance Project, making it possible for users to approach their personal fitness goals in a completely new way.
Trend Themes
1. Digital Fitness Platforms - The rise of digital fitness platforms like LA Dance Workout creates opportunities for individuals to access a variety of workout programs from the comfort of their own homes.
2. Art and Fitness Integration - The integration of art forms, such as dance, into fitness workouts presents opportunities to enhance physical fitness while also engaging in creative expression.
3. Customizable At-home Workouts - The availability of customizable at-home workouts allows individuals to tailor their exercise routines to their specific needs and preferences, fostering a personalized fitness experience.
Industry Implications
1. Digital Health and Wellness - The emergence of digital fitness platforms like LA Dance Workout contributes to the growth of the digital health and wellness industry, providing convenient and accessible fitness solutions.
2. Fitness and Dance - The fusion of fitness and dance in platforms like LA Dance Workout opens up opportunities for collaboration and innovation between the fitness and performing arts industries.
3. Home Fitness Equipment - The demand for customizable at-home workouts creates opportunities for the home fitness equipment industry to develop and market products that cater to diverse workout routines.
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