The North Face Summit L5 FUTURELIGHT Jacket is Windproof and More
Michael Hemsworth — June 2, 2020 — Lifestyle
References: thenorthface & gearhungry
The North Face Summit L5 FUTURELIGHT Jacket is a premium outerwear option for adventurers looking to stay comfortable and agile when setting out on their next excursion. The jacket is crafted with the brand's namesake patented FUTURELIGHT material that is reported to deliver enhanced durability and strength that rivals even some of the industry standard alternatives like GORE-TEX. The jacket will work to keep wearers completely dry when in rain and protected from the wind, while still enabling enhanced breathability to prevent overheating.
The North Face Summit L5 FUTURELIGHT Jacket has a pro-grade design that was worn by Hilaree Nelson and Jim Morrison on their descent of Lhotse Couloir to ensure it will meet the standards of discerning adventurers.
The North Face Summit L5 FUTURELIGHT Jacket has a pro-grade design that was worn by Hilaree Nelson and Jim Morrison on their descent of Lhotse Couloir to ensure it will meet the standards of discerning adventurers.
Trend Themes
1. FUTURELIGHT Technology - Opportunity for outdoor gear companies to invest in FUTURELIGHT-like technology to compete with the GORE-TEX standard.
2. Windproof Outerwear - Opportunity for companies to invest in creating windproof outerwear with enhanced breathability for outdoor adventurers.
3. Pro-grade Design - Opportunity for companies to embrace pro-grade designs for their outdoor gear to cater to the discerning needs of adventure enthusiasts.
Industry Implications
1. Outdoor Gear - Manufacturers of outdoor gear have an opportunity to create innovative products that cater to the needs of adventure enthusiasts with breathable, windproof protection.
2. Sportswear - Sportswear companies have an opportunity to venture into the outdoor gear market with products that prioritize function and durability over fashion.
3. Textile Industry - The textile industry can capitalize on the trend towards sustainable and eco-friendly materials to create superior products that are both innovative and environmentally responsible.
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