Health-Ade Launched a New Jalapeño-Kiwi-Cucumber Kombucha Flavor
Laura McQuarrie — June 7, 2018 — Lifestyle
References: health-ade & prnewswire
For the summer, Health-Ade added to its vibrant fermented tea beverage collection with an all-new kombucha flavor that's bright, refreshing and spicy all at once. The Jalapeño-Kiwi-Cucumber kombucha flavor is the newest addition to the brand's line of cold-pressed kombucha that's made with a base of organic black and green tea, and flavored with the juice of organic, non-GMO produce. The small-batch, naturally low-sugar product has an effervescent quality that makes it particularly satisfying, especially as a better-for-you alternative to sodas and other kinds of sugar-laden sparkling beverages.
While fresh jalapeño peppers have a crisp and spicy flavor, Health-Ade CEO and co-founder Daina Trout remarks that "when jalapeños ferment, their spiciness gives way to this awesome smokiness that pairs really well with cucumber and kiwi."
This new flavor will be available through select retailers in New York and Los Angeles.
While fresh jalapeño peppers have a crisp and spicy flavor, Health-Ade CEO and co-founder Daina Trout remarks that "when jalapeños ferment, their spiciness gives way to this awesome smokiness that pairs really well with cucumber and kiwi."
This new flavor will be available through select retailers in New York and Los Angeles.
Trend Themes
1. Spicy Kombucha Flavors - The launch of Health-Ade's Jalapeño-Kiwi-Cucumber kombucha flavor highlights the trend of adding heat to kombucha beverages for a unique and flavorful experience.
2. Cold-pressed Kombucha - Health-Ade's cold-pressed kombucha, made with organic black and green tea and flavored with organic produce, taps into the trend of using high-quality ingredients and artisanal processes to create premium kombucha products.
3. Better-for-you Soda Alternatives - Health-Ade's low-sugar kombucha provides consumers with a healthier alternative to traditional sodas and sugary sparkling beverages, capitalizing on the trend of seeking out better-for-you drink options.
Industry Implications
1. Beverage Industry - The launch of innovative kombucha flavors by Health-Ade highlights the potential for growth and disruption in the beverage industry, particularly in the kombucha segment.
2. Organic Food Industry - The use of organic, non-GMO produce in Health-Ade's kombucha aligns with the growing demand for organic food and beverages, presenting opportunities for disruptive innovation in the organic food industry.
3. Artisanal Food and Beverage Manufacturing - Health-Ade's cold-pressed, small-batch kombucha production process showcases the potential for artisanal food and beverage manufacturing to create premium, high-quality products that stand out in the market.
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