N°1 Kombucha's Drink with Live Cultures Emphasizes Living Energy
Laura McQuarrie — August 28, 2018 — Lifestyle
References: no1kombucha & packworld
The N°1 Kombucha bottles created by Pearlfisher London help to bring attention to a new brand by UK rugby legend Jonny Wilkinson CBE. As an advocate for total well-being in the body and mind, Wilkinson champions living foods and is now sharing his own line of lightly sparkling beverages with live cultures.
While the ancient fermented tea beverage has become familiar to consumers, especially those who are seeking out a healthy and flavorful source of probiotics, Pearlfisher London set out to create a fresh take on kombucha and healthy living. As such, the N°1 Kombucha bottles take on a design with free-flowing lines that serve as a representation of living energy.
N°1 Kombucha is offered in several nourishing flavors, including 'Passion Fruit & Goji,' 'Raspberry, Pomegranate & Hibiscus' and 'Ginger & Turmeric.'
While the ancient fermented tea beverage has become familiar to consumers, especially those who are seeking out a healthy and flavorful source of probiotics, Pearlfisher London set out to create a fresh take on kombucha and healthy living. As such, the N°1 Kombucha bottles take on a design with free-flowing lines that serve as a representation of living energy.
N°1 Kombucha is offered in several nourishing flavors, including 'Passion Fruit & Goji,' 'Raspberry, Pomegranate & Hibiscus' and 'Ginger & Turmeric.'
Trend Themes
1. Functional Beverages - Opportunity to innovate in the market by creating unique and flavorful kombucha drinks with live cultures.
2. Packaging Design - Chance to disrupt the beverage industry with visually impactful bottle designs that represent the brand and its values.
3. Health and Wellness - Potential for growth in the market by offering kombucha as a healthy and flavorful source of probiotics.
Industry Implications
1. Beverage - Opportunity to expand product offerings by introducing innovative kombucha beverages with unique flavors and health benefits.
2. Design - Disruptive potential in the packaging industry by creating visually appealing and concept-driven bottle designs for various products.
3. Health and Wellness - Opportunity to capitalize on the growing demand for healthy and functional beverages by offering kombucha with live cultures and nourishing flavors.
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