Lasvit Goes All Out for the 2022 Milan Design Week
Kalin Ned — June 6, 2022 — Art & Design
References: sanctums.lasvit & dezeen
A striking and immersive kinetic glass installation will be amongst the eye-catching elements of Lasvit's exhibition during this year's Milan Design Week. The piece, which goes by the name of 'A:Live,' was created by the Serbian in-house designer Stefan Mihailović. According to the design brand, which is from the Czech Republic, the kinetic glass installation promises to "create endlessly complex and seemingly living compositions" in any space—whether it is private, semi-private, or public. While the piece itself promises a show, Lasvit has decided to spotlight the unique affective character of A:Live through performance. The company has organized a dance throughout the exhibition that is envisioned to create "an immersive theatre-like environment" for the guests. In this way, Lasvit brings together design-forward sensibilities and experiential retail.
Image Credit: Dezeen
Image Credit: Dezeen
Trend Themes
1. Kinetic Glass Installations - Opportunity for glass manufacturers to develop more kinetic designs for immersive and interactive installations.
2. Experiential Retail - Opportunity for retailers and designers to create immersive experiences to enhance customer engagement and brand loyalty.
3. Technology and Design Integration - Opportunity for technology companies and designers to collaborate and integrate technology more seamlessly into the design of immersive installations and experiences.
Industry Implications
1. Glass Manufacturing - The glass manufacturing industry can explore new opportunities and possibilities in the field of kinetic glass installations for events and installations, moving beyond traditional designs.
2. Retail - The retail industry can look towards creating more immersive and memorable experiences for customers in-store, by integrating design elements like these glass installations.
3. Technology - The technology sector can work closely with designers and artists to create more interactive and engaging designs that blend the physical and digital worlds, taking the concept of experiential retail to the next level.
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