The North Face's Khumbu Collection Has a Himalayan Influence
References: thenorthface & hypebeast
The North Face unveiled its latest expansive collection entitled 'Khumbu.' It is full of vibrant pieces and was designed with the inspiration of Nepal's Khumbu valley in mind. Designers looked specifically to the prayer flags of the Himalayas as an influence in creating a series of apparel that honors it. Most notably, the word "Khumbu" itself represents a testament towards The North Face's goal of crafting apparel that is inspired by the mountains and made for the city.
The lookbook for the new collection takes place on the streets of Kathmandu as an additional nod to the overarching theme. Some standout items from the collection are the 1990 Mountain Q jacket, the Raglan Red Box hoodie sweater and the Base Camp Duffel. Each style is crafted in the colorway options of the white, red, blue, yellow and green prayer flags.
The lookbook for the new collection takes place on the streets of Kathmandu as an additional nod to the overarching theme. Some standout items from the collection are the 1990 Mountain Q jacket, the Raglan Red Box hoodie sweater and the Base Camp Duffel. Each style is crafted in the colorway options of the white, red, blue, yellow and green prayer flags.
Trend Themes
1. Prayer Flag-inspired Apparel - Disruptive innovation opportunity: Incorporating cultural influences into fashion designs to create unique and meaningful products.
2. Himalayan-inspired Fashion - Disruptive innovation opportunity: Exploring traditional designs and patterns from different cultures to create trendy and globally inspired clothing collections.
3. Mountain-inspired Streetwear - Disruptive innovation opportunity: Combining outdoor and streetwear aesthetics to create fashionable and functional clothing for urban consumers with a love for the outdoors.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Collaborating with diverse cultures to create fashion collections that celebrate and honor different traditions and heritages.
2. Outdoor Gear - Disruptive innovation opportunity: Designing outdoor gear that appeals not only for practical functionality but also for its stylish and cultural aspects.
3. Streetwear - Disruptive innovation opportunity: Blending streetwear fashion with unique design inspirations, such as traditional cultural motifs, to create urban clothing that stands out from the crowd.
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