KFC and DC Comics Made Colonel Sanders a Comic Book Character
Christopher Magsambol — October 12, 2015 — Pop Culture
References: foodworldnews & hollywoodreporter
KFC and DC Comics have collaborated to bring Colonel Sanders into the comic book world. The iconic fast food character will star in his very own limited edition comic book that will be given out for free at the upcoming New York Comic Con.
The storyline of 'The Colonel of Two Worlds' will mimic a DC story from 1961 called 'The Flash of Two Worlds,' which saw Barry Allan enter into a parallel universe in which he met another Flash. With the updated version, Colonel Sanders will encounter another, possibly evil Colonel Sanders. Other DC Comics characters will also appear in the story including the Flash and the Green Lantern.The co-branded project will be the second of its kind this year with the first coming out in San Diego's Comic Con.
The storyline of 'The Colonel of Two Worlds' will mimic a DC story from 1961 called 'The Flash of Two Worlds,' which saw Barry Allan enter into a parallel universe in which he met another Flash. With the updated version, Colonel Sanders will encounter another, possibly evil Colonel Sanders. Other DC Comics characters will also appear in the story including the Flash and the Green Lantern.The co-branded project will be the second of its kind this year with the first coming out in San Diego's Comic Con.
Trend Themes
1. Branded Collaboration in Comic Books - Opportunity for brands to collaborate with comic book companies to create unique and engaging branded content.
2. Limited Edition Comic Books - Creating limited edition comic books as a promotional tool for brands to distribute at events and engage with their target audience.
3. Parallel Universe Storytelling - Exploring the concept of parallel universes in comic books to create new and exciting storylines.
Industry Implications
1. Food and Beverage - Fast food chains can use comic books as a marketing tool to engage with their customers and create a unique brand experience.
2. Entertainment and Media - Comic book companies can partner with brands to create customized comic books that feature branded characters and storylines.
3. Event Planning and Management - Event organizers can leverage limited edition comic books as collectibles and giveaways to enhance the attendee experience at events.
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