Lenny & Larry's Keto Cookie Caters to Low-Carb Consumers
Laura McQuarrie — August 16, 2019 — Lifestyle
References: lennylarry & foodbusinessnews.net
Lenny & Larry's is perhaps best known for making The Complete Cookie, a nutritious, high-protein treat, and in October it will be introducing three kinds of plant-based Keto Cookies, all of which are free from grains and gluten. The classic Chocolate Chip, Coconut and Peanut Butter Keto Cookies offer an easy way for low-carb consumers to get eight grams of plant-based protein with only just three grams of net carbs.
For months now, the keto craze has been mainstream but the diet's tough restrictions are making easy-to-consume snacks especially popular among those who want to keep on track with the rules of the low-carb, high-fat diet. Beyond appealing specifically to those following the ketogenic diet, these cookies are also sure to catch the eyes of vegan consumers and those who love protein cookies.
For months now, the keto craze has been mainstream but the diet's tough restrictions are making easy-to-consume snacks especially popular among those who want to keep on track with the rules of the low-carb, high-fat diet. Beyond appealing specifically to those following the ketogenic diet, these cookies are also sure to catch the eyes of vegan consumers and those who love protein cookies.
Trend Themes
1. Keto-friendly Foods - There's a growing demand for low-carb snacks and meals, offering great opportunities for food and beverage companies to introduce keto-friendly products.
2. Plant-based Proteins - Consumers are increasingly seeking plant-based protein sources, creating room for innovation to develop more plant-based snack options.
3. Gluten-free Products - As many consumers are looking for gluten-free options, there is an opportunity for brands to introduce more products that cater to this specific need.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can tap into the growing demand for keto-friendly products by introducing more low-carb snacks and meals.
2. Plant-based Foods - Businesses focused on plant-based foods can develop more plant-based protein snacks to cater to the growing market demand.
3. Gluten-free Foods - Industries in the gluten-free market can produce keto-friendly products that meet the needs of both the low-carb consumers and those who are looking for gluten-free options.
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