The Kenzo Accessories Fall/Winter 2012 Campaign is Artfully Bold
Jana Pijak — November 25, 2012 — Pop Culture
References: kenzo & fuckingyoung.es
The Kenzo Accessories Fall/Winter 2012 campaign captures artful imagery that takes its visual inspiration from surrealism. Paying homage to art greats that include Salvador Dali, this trippy advertorial spread is brought to life with imaginative backdrop by visionary set designer David White.
Known for its cutting-edge aesthetic, the Kenzo brand shows off its latest eyewear, footwear and jewelry accessories in this vibrant and modern portrait series. The Kenzo Accessories Fall/Winter 2012 campaign features model pair Simon Sabbah and Xiao Wen Ju, who are captured by photographer Frederik Heyman's lens.
The duo are outfitted by stylist Marie Chaix who dresses them in the label's graphically printed pieces that serve as the perfect canvas for accompanying accessory pieces.
Known for its cutting-edge aesthetic, the Kenzo brand shows off its latest eyewear, footwear and jewelry accessories in this vibrant and modern portrait series. The Kenzo Accessories Fall/Winter 2012 campaign features model pair Simon Sabbah and Xiao Wen Ju, who are captured by photographer Frederik Heyman's lens.
The duo are outfitted by stylist Marie Chaix who dresses them in the label's graphically printed pieces that serve as the perfect canvas for accompanying accessory pieces.
Trend Themes
1. Art-inspired Advertising - Disruptive innovation opportunity: Explore how incorporating elements of famous art movements can create visually captivating and memorable advertising campaigns across various industries.
2. Imaginative Set Designs - Disruptive innovation opportunity: Collaborate with visionary set designers to create immersive and unconventional environments that enhance brand storytelling and customer engagement.
3. Graphic Print Fashion - Disruptive innovation opportunity: Utilize bold and visually striking graphic prints to attract younger, fashion-forward consumers and differentiate brands in the competitive fashion industry.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Embrace inventive visual campaigns like the Kenzo Accessories Fall/Winter 2012 to create brand differentiation and appeal to fashion-conscious consumers.
2. Advertising - Disruptive innovation opportunity: Incorporate surrealism and art-inspired concepts into advertising campaigns to grab attention, evoke emotion, and leave a lasting impact on target audiences.
3. Photography - Disruptive innovation opportunity: Experiment with out-of-the-box photography techniques and concepts to create visually stunning and artistic images that resonate with viewers.
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