Kat's Craft Collection Shares The Benefits of CBD & More
Laura McQuarrie — June 15, 2020 — Lifestyle
References: katscraftcollection & prnewswire
The first product from the Kat's Naturals limited-edition Kat's Craft Collection is a sublingual blend of CBD and CBDa made with locally grown hemp. The blend boasts a 32:1 CBD:THC ratio and is said to combine the mood-boosting benefits associated with CBD along with benefits of CBC like digestive support and pain and nausea relief.
With its Kat's Craft Collection, Kat's Naturals is sharing the experience of pure, beneficial products through a single-origin, fully traceable, vertically cooperative supply chain.
While consumers are becoming more and more familiar with CBD and THC, companies are also branching out to introduce adults to lesser-known cannabinoids that have the ability to support the body by offering different benefits and interactions with the endocannabinoid system.
Image Credit: Kat's Naturals
With its Kat's Craft Collection, Kat's Naturals is sharing the experience of pure, beneficial products through a single-origin, fully traceable, vertically cooperative supply chain.
While consumers are becoming more and more familiar with CBD and THC, companies are also branching out to introduce adults to lesser-known cannabinoids that have the ability to support the body by offering different benefits and interactions with the endocannabinoid system.
Image Credit: Kat's Naturals
Trend Themes
1. Lesser-known Cannabinoids - Companies are introducing adults to lesser-known cannabinoids that have the ability to support the body by offering different benefits and interactions with the endocannabinoid system.
2. Sublingual Delivery - Single-origin sublingual oils are becoming increasingly popular among consumers seeking the benefits of CBD and other cannabinoids.
3. Vertically Cooperative Supply Chain - Companies such as Kat's Naturals are incorporating fully traceable and vertically cooperative supply chains to ensure the purity and authenticity of their products.
Industry Implications
1. CBD and Cannabis-based Products - The CBD and cannabis-based product industry could benefit from the introduction of lesser-known cannabinoids and sublingual delivery methods.
2. Agriculture - Locally-grown hemp is becoming increasingly important for companies looking to offer single-origin, fully traceable products.
3. Supply Chain Management - The use of vertically cooperative supply chains is becoming a disruptive innovation opportunity in industries that prioritize traceability and authenticity.
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