The Kate Moss Topshop Lookbook Has Finally Landed
Megan Facciuolo — April 11, 2014 — Fashion
References: topshop & fashionista
The Kate Moss Topshop Lookbook has officially landed after much anticipation. The British retail store has finally released the collection this month after almost four years since the announcement that the super model would be collaborating for the second time.
The lookbook showcases the new collection and it was well worth the wait because the pieces and photo captures are fabulous. They boast a very wide range of styles while still embodying Kate's personal closet. She dons heavily beaded evening gowns, fully-fringed dresses, leather jackets, tailored blazers and trouser suits.
Every detail of the collection is showcased in the lookbook through movement; Kate is pictured swaying the fringe of her clothes and tousling her hair. The images are surprisingly dark and shadowy for fashion ads, but they fit in with Kate's essence perfectly.
The lookbook showcases the new collection and it was well worth the wait because the pieces and photo captures are fabulous. They boast a very wide range of styles while still embodying Kate's personal closet. She dons heavily beaded evening gowns, fully-fringed dresses, leather jackets, tailored blazers and trouser suits.
Every detail of the collection is showcased in the lookbook through movement; Kate is pictured swaying the fringe of her clothes and tousling her hair. The images are surprisingly dark and shadowy for fashion ads, but they fit in with Kate's essence perfectly.
Trend Themes
1. Collaborative Fashion - The collaboration between Kate Moss and Topshop showcases a trend towards combining different fashion styles and influences to create more unique collections.
2. Dark and Shadowy Advertising - The unexpected shadowy and moody nature of the Kate Moss Topshop Lookbook is a trend towards brand messaging that stands out from traditional fashion ads, creating an opportunity for brands to differentiate themselves.
3. Celebrity Fashion Lines - The success of the Kate Moss Topshop collaboration indicates a trend towards celebrity fashion lines with a loyal fan base, presenting opportunities for celebrities and brands to create unique collections with a built-in audience.
Industry Implications
1. Fashion Retail - The launch of the Kate Moss Topshop collection creates opportunities for fashion retailers to collaborate with celebrities and stand out in the competitive fashion industry.
2. Fashion Advertising - The dark and shadowy theme of the Kate Moss Topshop Lookbook presents an opportunity for fashion advertisers to break free from traditional advertising conventions and create more unique campaigns that stand out to consumers.
3. Celebrity Management - The trend towards celebrity fashion collaborations presents opportunities for talent agencies and celebrity managers to negotiate deals and secure contracts for their clients in the fashion industry.
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