Karamel by Marta Mastalkova is Good Enough to Eat
Christina Butty — October 20, 2009 — Art & Design
References: a1architects.cz & dezeen
The Karamel Sans CE typeface is created by pouring liquid caramel onto glass.
Karamel Sans CE Typography by Marta Maštálková is available in time for the holiday season and they are also handy for decorating during this time of year.
Marta Maštálková is a part of A1architects (a Czech architecture group), but is also a student at Prague's Graphic Design and Visual Communication Department AAAD.
Implications - Consumers can relate to enjoying food and appreciating the satisfaction it can bring them, and with such, designs that incorporate edible elements can help to please consumers. Utilizing edible elements is an effective way for all products and services to find their way into the hearts and stomachs of consumers.
Karamel Sans CE Typography by Marta Maštálková is available in time for the holiday season and they are also handy for decorating during this time of year.
Marta Maštálková is a part of A1architects (a Czech architecture group), but is also a student at Prague's Graphic Design and Visual Communication Department AAAD.
Implications - Consumers can relate to enjoying food and appreciating the satisfaction it can bring them, and with such, designs that incorporate edible elements can help to please consumers. Utilizing edible elements is an effective way for all products and services to find their way into the hearts and stomachs of consumers.
Trend Themes
1. Edible Design - Incorporating edible elements in design can create a unique and appealing experience for consumers.
2. Food-inspired Typography - Typography designs inspired by food can capture consumer attention and create a strong connection.
3. Sensory Marketing - Using edible elements in design allows brands to engage multiple senses and create a memorable brand experience.
Industry Implications
1. Graphic Design - Graphic designers can explore incorporating edible elements in their designs to create innovative and engaging visuals.
2. Decor and Interior Design - Incorporating edible elements in decor and interior design can create a unique and immersive experience for customers.
3. Food and Beverage - Food and beverage companies can experiment with food-inspired typography to create eye-catching packaging and brand identity.
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