VOW's Cultured Kangaroo Meat is Made with Real Animal Cells
Laura McQuarrie — August 26, 2019 — Lifestyle
References: k-roo.au & livekindly
Kangaroo meat is a kind of sought-after exotic game meat but Australian food tech company VOW developed the first slaughter-free cultured kangaroo meat made with real animal cells. While many companies are now developing lab-grown chicken, fish and beef, VOW anticipates that its lab-grown kangaroo meat will be available for purchase within the next three years. Notably, the government of Australia has given the company a $25,000 grant to pursue its project.
By collecting natural stem cells from biopsy samples of a live animal, VOW creates the environment for the cells to thrive and form into muscle and fat cells, and connective tissue. Altogether, the finished product yields a result that's biologically identical to meat yet offers a cruelty-free way to meet the demand for meat.
By collecting natural stem cells from biopsy samples of a live animal, VOW creates the environment for the cells to thrive and form into muscle and fat cells, and connective tissue. Altogether, the finished product yields a result that's biologically identical to meat yet offers a cruelty-free way to meet the demand for meat.
Trend Themes
1. Lab-grown Meat - The development of lab-grown kangaroo meat presents disruptive innovation opportunities in the realm of cultured meat production.
2. Exotic Game Meat - Lab-grown kangaroo meat taps into the growing market for sustainable and ethical alternatives to traditional exotic game meat.
3. Government Funding - The government grant received by VOW highlights the potential for public support and investment in the lab-grown meat industry.
Industry Implications
1. Food Tech - The cultivation of lab-grown kangaroo meat falls within the realm of food technology, offering opportunities for innovation and market disruption.
2. Sustainable Protein - Lab-grown kangaroo meat contributes to the sustainable protein industry by providing an alternative to traditional meat production methods.
3. Animal Welfare - The development of lab-grown kangaroo meat addresses concerns regarding animal welfare in the food industry, presenting opportunities for disruption in the animal agriculture sector.
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