JustBought.It Combines Twitter, Google Maps & TwitPic
Marissa Brassfield — August 1, 2009 — Business
References: justbought.it & mashable
If you’re the sort of person that finds validation in the fact that you’re not alone in your shopping addiction, JustBought.It is for you. This crowd-powered shopping site leverages the collective power of Twitter, TwitPic and Google Maps to show, in essence, a real-time map of who’s buying what and where.
To use JustBought.It, just create an account. Each time you purchase something, whether it’s Manolos or a margarita, snap a picture of it, add the location and tweet it.
To use JustBought.It, just create an account. Each time you purchase something, whether it’s Manolos or a margarita, snap a picture of it, add the location and tweet it.
Trend Themes
1. Crowd-powered Consumerism - Opportunity to develop new platforms that leverage social media power to aggregate user-generated shopping content.
2. Real-time Shopping Map - Opportunity to create augmented reality apps that display real-time shopping data from various locations and enable consumers to find nearby deals on the go.
3. Social Shopping Addiction Validation - Opportunity to develop targeted advertising and social media marketing strategies that cater to consumers with shopping addiction and promote brand loyalty.
Industry Implications
1. Retail Industry - Opportunity for retailers to leverage social media and location-based technologies to attract new customers and increase sales.
2. Technology Industry - Opportunity to develop new social media platforms and mobile applications that integrate real-time shopping data from various sources and provide personalized recommendations to shoppers.
3. Marketing Industry - Opportunity to develop new advertising and branding strategies that use social media insights and user-generated content to engage consumers and build brand equity.
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