Fasetti is Reimagining Olof Ottelin's Jumbo Lounge Chair
Kalin Ned — July 19, 2023 — Art & Design
References: gestaltnewyork
In order to stay relevant and generate buzz, many contemporary furniture brands are releasing their takes on iconic pieces from the onset of the modern era of design—the Jumbo Lounge Chair, which was originally designed by Finnish interior architect Olof Ottelin in 1958, is one of the latest examples of this approach.
The updated Jumbo Lounge Chair is introduced by Fasetti. The original had captured the attention of consumers for it sizable backrest. It gained popularity as a stylish addition to homes with open fireplaces and low brick terraces during that time.
In the updated version, Fasetti has retained the designer's material and color choices while making subtle adjustments to meet contemporary standards—for instant, "the seat height has been raised, while maintaining the proportions of the original chair, and redwood has been replaced by native birch."
The updated Jumbo Lounge Chair is introduced by Fasetti. The original had captured the attention of consumers for it sizable backrest. It gained popularity as a stylish addition to homes with open fireplaces and low brick terraces during that time.
In the updated version, Fasetti has retained the designer's material and color choices while making subtle adjustments to meet contemporary standards—for instant, "the seat height has been raised, while maintaining the proportions of the original chair, and redwood has been replaced by native birch."
Trend Themes
1. Reimagined Iconic Furniture - The trend of contemporary furniture brands releasing their takes on iconic pieces from the modern era of design provides opportunities for disruptive innovation by offering updated and improved versions of beloved designs.
2. Retaining Original Design Elements - The trend of retaining material and color choices while making subtle adjustments to meet contemporary standards in iconic furniture allows for disruptive innovation by preserving the essence of the original design while appealing to modern consumers.
3. Elevated Seat Height in Iconic Furniture - The trend of raising seat height in updated versions of iconic furniture provides disruptive innovation opportunities by improving comfort and ergonomics for modern users without compromising the overall aesthetic and proportions of the original design.
Industry Implications
1. Contemporary Furniture Brands - The contemporary furniture brands industry can capitalize on the trend of reimagining iconic furniture by releasing their own updated versions of beloved designs, attracting consumers looking for a blend of nostalgia and modernity.
2. Interior Design - The interior design industry can explore the trend of retaining original design elements in iconic furniture to offer customization options that cater to individual preferences, allowing for disruptive innovation by combining classic and contemporary design elements.
3. Home Furnishings - The home furnishings industry can embrace the trend of elevated seat height in iconic furniture to create innovative products that cater to the comfort needs of modern consumers, providing disruptive solutions for ergonomic living spaces.
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