Josa Lightbulb Packaging Emits More Color Than Most
Amelia Roblin — September 5, 2011 — Marketing
References: tgif.hk & lovelypackage
Light globe boxes are notoriously boring, so with the image that Josa Lightbulb packaging assumes, this product is sure to be first pick from the hardware store shelf.
Usually, you will see a plain white carton, perhaps printed with a single image of the type of light bulb inside. Black text in a bland font proceeds to make the item look all the more uninspiring. Here, the TGIF studio began with a clean slate, but came up with a complete concept that assimilates a new corporate logo and brand identity as well.
Interestingly, these boxes are still quite simple, but there's significant evidence that the visual features have been well conceived. Josa Lightbulb packaging incorporates an unusually bold splash of color and a comprehensive system for labeling the specs of the fixtures within.
Usually, you will see a plain white carton, perhaps printed with a single image of the type of light bulb inside. Black text in a bland font proceeds to make the item look all the more uninspiring. Here, the TGIF studio began with a clean slate, but came up with a complete concept that assimilates a new corporate logo and brand identity as well.
Interestingly, these boxes are still quite simple, but there's significant evidence that the visual features have been well conceived. Josa Lightbulb packaging incorporates an unusually bold splash of color and a comprehensive system for labeling the specs of the fixtures within.
Trend Themes
1. Colorful Branding - Incorporating bold and unusual colors into packaging design to make products stand out on store shelves.
2. Comprehensive Labeling - Developing a labeling system that provides clear and detailed information about a product's specifications and features.
3. Brand Identity Design - Creating a full concept that integrates a new corporate logo and brand identity to differentiate a product from competitors.
Industry Implications
1. Home Lighting - Manufacturers and retailers of light bulbs and fixtures can explore incorporating more eye-catching and informative packaging design to appeal to consumers.
2. Design Agencies - Design agencies can consider offering branding and packaging design services that incorporate bold and colorful elements and comprehensive labeling systems to help clients differentiate their products.
3. Hardware Retail - Hardware retailers can explore carrying products with unique and eye-catching packaging, such as Josa Lightbulb packaging, to appeal to customers looking for both function and style.
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