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Freaky Feathered Fashion

Clean the Sky - Positive Eco Trends & Breakthroughs

The Jess Eaton Roadkill Couture Line is Made from Dead Animal Remains

— June 19, 2011 — Fashion
Grotesque and unseemly at first glance, the Jess Eaton Roadkill Couture collection is certainly eerie, but beautiful and striking in its own respect. The collection is comprised of gorgeous feathered headpieces, neckpieces and jackets, but with a catch -- it is made entirely from the remains of dead animals that may otherwise go unused. What sets Eaton's designs apart from other fashion houses who use fur and feathers in their collections is that she only uses the remains of animals that died of natural causes, have been hit by cars or that have been killed for food.

The creatively creepy collection debuted at Brighton Fashion Week Couture Show last Friday. The collection features eccentric pieces such as a necklace made from the skulls of 12 dead pheasants, a bolero jacket made from the furs of 50 white rats eaten by her friend’s reptile and a hat made from four magpie wings.

Jess Eaton says her creations are only meant to be beautiful, not outrageous, and that she's not out to shock people. She simply sees the beauty in both life and death and wishes to show other people that something good can always be made from something bad.

Sounds Gaga-esque if you ask me; perhaps Eaton could commission the singing sensation to wear one of her pieces on the red carpet!
Trend Themes
1. Sustainable Fashion - Opportunity for fashion brands to explore using unconventional materials and repurposing waste to create unique and eco-friendly garments.
2. Ethical Consumption - Consumers and businesses can embrace the trend of supporting ethical fashion by choosing products made from materials sourced in a sustainable and responsible manner.
3. Death-inspired Design - Designers can tap into the trend of using unconventional sources of inspiration, such as death, to create thought-provoking and boundary-pushing fashion collections.
Industry Implications
1. Fashion - Fashion brands can leverage the trend of sustainable and ethical fashion by incorporating unconventional materials and production methods into their collections.
2. Animal Welfare - Organizations and businesses dedicated to animal welfare can collaborate with designers like Jess Eaton to raise awareness on the importance of using ethically sourced animal remains in fashion.
3. Art and Design - Artists and designers can explore the trend of death-inspired design to create unique and thought-provoking pieces that challenge traditional ideas of beauty and fashion.
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