Jason Ross Portrays the Frightening, Just in Time for Halloween
Brian G Randles — October 15, 2009 — Art & Design
References: mind2pixels.blogspot & coroflot
Jason Ross has decided that the best way to ring in the ghoulish holiday of Halloween is by depicting the masks kids will be wearing on October 31st, in 2-D form. Including wizards, skeletons and ghouls, the gallery features the scariest of the scary. BOO!
Check out more of Jason Ross' work that is just in time for Halloween by clicking the links below.
Implications - Holidays are an important time of the year for consumers as it engages them in a communal manner. As such, they are more willing to spend money since they feel it will benefit the community as a collective rather than on an individual level. Releasing seasonal-themed products may increase a company's sales substantially.
Check out more of Jason Ross' work that is just in time for Halloween by clicking the links below.
Implications - Holidays are an important time of the year for consumers as it engages them in a communal manner. As such, they are more willing to spend money since they feel it will benefit the community as a collective rather than on an individual level. Releasing seasonal-themed products may increase a company's sales substantially.
Trend Themes
1. Seasonal-themed Products - Companies can increase sales substantially through the release of seasonal-themed products during important holidays like Halloween, engaging customers in a communal manner.
2. 2-D Depictions of Masks - The use of 2-D depictions of Halloween masks, as seen in Jason Ross' artwork, provides an opportunity for disruptive innovation in the visual art industry.
3. Ghoulish Imagery - The popularity of ghoulish imagery during Halloween presents opportunities for brands and marketers to create merchandise and promote products with spooky designs.
Industry Implications
1. Retail - Retailers can capitalize on the Halloween holiday by creating a wide array of merchandise featuring ghoulish designs and themed products.
2. Visual Art - The use of 2-D depictions of Halloween masks, as seen in Jason Ross' artwork, provides an opportunity for disruptive innovation in the visual art industry.
3. Marketing and Advertising - The popularity of ghoulish imagery during Halloween presents an opportunity for companies to create targeted marketing campaigns and promote products with spooky designs.
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