These Japanese Face Masks Resemble the Felines from the Musical 'Cats'
Laura McQuarrie — June 23, 2014 — Fashion
References: japaneseface.jp & en.rocketnews24
The pursuit of beauty is often serious and painful, but Japanese Face is a brand that strives to combine beauty rituals with fun. In the past, Japanese Face has done this with face masks that resemble Kabuki makeup and wild animals, and now the brand is introducing a special Cat Face Pack, inspired by the felines in Andrew Lloyd Webber's musical Cats.
The fun face masks are designed to look just like the tomcat Rum Tum Tugger, Tantomile, the tabby tomcat Munkustrap and Griddlebone, the white Persian cat. While Cats the musical is playing at the Canal City Theatre in Fukuoka, the Cat Face Packs are set to go on sale as of June 29th, available online and at the theatre itself.
The fun face masks are designed to look just like the tomcat Rum Tum Tugger, Tantomile, the tabby tomcat Munkustrap and Griddlebone, the white Persian cat. While Cats the musical is playing at the Canal City Theatre in Fukuoka, the Cat Face Packs are set to go on sale as of June 29th, available online and at the theatre itself.
Trend Themes
1. Fun Face Masks - Japanese Face offers face masks that combine beauty with fun, with designs inspired by Kabuki makeup, wild animals and even the felines in the musical 'Cats'.
2. Musical-inspired Beauty Products - Inspired by the popularity of Broadway musicals, companies create beauty products with designs that reference characters and themes from famous musicals.
3. Novelty Beauty Products - Companies create novelty beauty products to cater to consumer demand for unique and fun beauty items.
Industry Implications
1. Beauty and Personal Care - Companies that produce beauty and personal care products have an opportunity to develop and market fun and novel items that caters to consumers' desire for more unique and exciting beauty routines.
2. Theatre and Entertainment - The popularity of musicals provides an opportunity for theatres to collaborate with beauty companies to create limited edition beauty products that reference the characters and themes of the shows.
3. E-commerce - E-commerce platforms can benefit from the growing demand for unique beauty products by partnering with beauty companies to offer exclusive online deals as well as in-store purchase options.
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