meia.duzia's Unconventional Jam Packaging Likens Food to Art
Laura McQuarrie — May 22, 2015 — Lifestyle
References: meiaduzia.pt
Unusual jam flavors like Raspberry & Lime, Watermelon & Strawberry and Plum, Lemon & Thyme are certainly enough to make meia.dúzia's products deserving of special jam packaging. The exotic jam spreads are sold in thin tubes, which encourages sparing use of the decadent spread as an addition to savory cooking and sweet desserts. Dispensed from a tube rather than scooped out of a jar, this also means fewer messes to clean up afterwards. The unusual presentation of the jam also makes it highly giftable, elevating a simple spread into an artful one that inspires chefs to get creative in the kitchen.
In addition to these refreshing herbal and fruit fusions, meia.dúzia also produces a number of jams infused with alcohol, such as its Fundão Cherry Jam with Brandy and the Strawberry jam with Port Wine and Chili.
In addition to these refreshing herbal and fruit fusions, meia.dúzia also produces a number of jams infused with alcohol, such as its Fundão Cherry Jam with Brandy and the Strawberry jam with Port Wine and Chili.
Trend Themes
1. Unconventional Jam Packaging - Unusual jam packaging in the form of thin tubes encourages sparing use and elevates the spread into an artful experience.
2. Exotic Jam Flavors - Unique and unexpected flavor combinations in jams offer a disruptive innovation opportunity in the food industry.
3. Giftable Food Products - Artful and creative food packaging makes for a highly giftable product, creating opportunities in the gift and specialty food industries.
Industry Implications
1. Food Packaging - Innovative and unconventional packaging solutions for food products can drive sales and attract consumers.
2. Food and Beverage - The introduction of unique and exotic jam flavors presents a disruptive innovation opportunity in the food and beverage industry.
3. Gift and Specialty Food - Artful and giftable food products have the potential to carve a niche in the gift and specialty food market.
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