The iTunes Festival App Combines with SXSW to Deliver Free Music
Michael Baxter — March 7, 2014 — Tech
References: itunesfestival & macrumors
In the spirit of good music and collaboration, the iTunes Festival app will be delivering free music for five nights. In collaboration with SXSW, the iTunes Festival app will provide users with a unique and completely free musical experience.
The app comes looking as a revamped iTunes library but there are a bunch of goodies associated with it. For those who are attending SXSW this year, they will be able to grab free tickets to some of the the iTunes festival performances through the lottery system on the app. Artists included in the lineup are Coldplay, Kendrick Lamar, Sound Garden and Keith Urban among others.
For those who don't get to be where the action is this year, there will also be live streams of the concerts available through the app.
The app comes looking as a revamped iTunes library but there are a bunch of goodies associated with it. For those who are attending SXSW this year, they will be able to grab free tickets to some of the the iTunes festival performances through the lottery system on the app. Artists included in the lineup are Coldplay, Kendrick Lamar, Sound Garden and Keith Urban among others.
For those who don't get to be where the action is this year, there will also be live streams of the concerts available through the app.
Trend Themes
1. Collaborative Festival Music Apps - The collaboration between iTunes Festival App and SXSW offers an opportunity for the music industry to create more partnerships and provide unique experiences to music lovers.
2. Free Music for Event Attendees - The use of lottery systems and festival collaborations in apps provides the opportunity for event organizers to offer free music experiences for attendees.
3. Live Concert Streaming Apps - Live concert streaming through apps can be used to expand reach and audience for music artists.
Industry Implications
1. Music - The collaboration between iTunes Festival App and SXSW presents an opportunity for businesses in the music industry to create more collaborative partnerships that benefit music lovers.
2. Event Production - The use of lottery systems to distribute tickets in apps presents an opportunity for event production companies to develop innovative ways to distribute tickets and attract attendees.
3. Mobile App Development - The use of apps to provide live streaming of concerts allows businesses in mobile app development to innovate and create new ways for people to experience live events.
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