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Human-Friendly Dog Treats

Clean the Sky - Positive Eco Trends & Breakthroughs

It’s The Dog’s Treats are Made with Human-Grade Ingredients

— November 6, 2024 — Lifestyle
It’s The Dog’s treats have been developed by the makers behind The Protein Ball Co. as a product for dog owners to incorporate into their pet's diet that's crafted with a series of decidedly healthy, nutrient-dense ingredients. The dog treats are crafted with all-natural peanut butter along with chia seeds and pumpkin seeds to give them a delicious recipe that's so good it's suitable for human consumption. The treats are arriving in the UK in two pack sizes including a three-pack multipack and single packs priced at £4.99 and £1.89, respectively.

Founder Matt Hunt spoke on the It’s The Dog’s treats saying, "We wanted to launch It’s The Dog’s so people can treat their pets like the family they are, they’ll love the taste and you’ll love knowing you’re giving them the best possible wholesome treat. At The Protein Ball Co. we’ve spent eight years perfecting our protein balls for humans using only the finest ingredients. But as much as we love our own snacks, we couldn’t ignore the puppy-dog eyes of our furry friends. That’s why we’ve expanded our line to include all-natural dog treats, inspired by the belief that our pets deserve the same love and care we give ourselves.”
Trend Themes
1. Human-grade Pet Food - Pet treats made with human-grade ingredients emphasize a growing demand for higher-quality and safer pet food options.
2. Natural Ingredient Pet Foods - The use of natural ingredients like chia seeds and pumpkin seeds in pet treats reflects a shift towards cleaner, health-focused feeding options for pets.
3. Premium Pet Products - The introduction of premium-priced, nutrient-dense dog treats showcases an increasing market for luxury pet products.
Industry Implications
1. Pet Food Manufacturing - Manufacturing pet foods that utilize human-grade ingredients could revolutionize the standards and expectations of pet nutrition.
2. Health and Wellness - The expansion of health and wellness principles into the pet industry indicates a growing intersection between human health trends and pet care.
3. Packaging and Retail - Offering multiple pack sizes of premium pet treats suggests new packaging and retail strategies focused on convenience and consumer choice.
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