This Sustainable Italian Pavilion was a Winning Entry in Expo Milano 2015
Alyson Wyers — May 12, 2014 — Eco
References: nemesistudio.it & designboom
This latticed Italian pavilion looks like a modern architectural green house. Designed by Nemesi Studio for Expo Milano 2015, 'The Nursery of Italy' is the host country's entry for the international competition. Expo Milano is a design competition dealing with themes of water, transparency, technology, nature and energy.
The urban forest is positioned to face the Piazza d’Acqua which represents the location of the state and government of Italy. The tree-like exterior surrounds the structure's central square. The interior of the Italian pavilion is exhibitionist and engaging with expansive views. The solar panelled roof generates renewable energy and provides a glass canopy shelter. The building also uses photocatalytic cement, which converts air pollutants into inert salts when it comes into contact with sunlight.
Photo Credits: designboom, nemesistudio.it
The urban forest is positioned to face the Piazza d’Acqua which represents the location of the state and government of Italy. The tree-like exterior surrounds the structure's central square. The interior of the Italian pavilion is exhibitionist and engaging with expansive views. The solar panelled roof generates renewable energy and provides a glass canopy shelter. The building also uses photocatalytic cement, which converts air pollutants into inert salts when it comes into contact with sunlight.
Photo Credits: designboom, nemesistudio.it
Trend Themes
1. Sustainable Architecture - Disruptive innovation opportunities in this trend include the development of eco-friendly building materials and renewable energy integration into architectural design.
2. Exhibitionist Design - Disruptive innovation opportunities in this trend include creating immersive and engaging experiences through interactive exhibition design.
3. Photocatalytic Technology - Disruptive innovation opportunities in this trend include the use of photocatalytic materials for air purification and pollution reduction in various industries.
Industry Implications
1. Architecture - Disruptive innovation opportunities in this industry include the integration of sustainable materials, renewable energy, and interactive design elements in building projects.
2. Exhibition and Event Management - Disruptive innovation opportunities in this industry include the development of immersive and interactive exhibition experiences using advanced technologies and sustainable design concepts.
3. Environmental Technology - Disruptive innovation opportunities in this industry include the application of photocatalytic technology for air purification and pollution reduction in various settings, such as indoor spaces, transportation, and industrial facilities.
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