One Bikini Set from 'Isla Bohemia' Can Create Four Looks
Ellen Smith — July 24, 2017 — Eco
References: instagram & islabohemiabikinis
'Isla Bohemia' is more than a stylish swimwear brand -- it's a conscious, environmentally responsible statement.
The brand's new swimwear line prides itself on its fair trade, non-exploitative production, with each piece proudly handcrafted in North America. Unlike a wide majority of fashion companies, this line puts its employees first, ensuring optimal working conditions and living wages. The product itself is equal parts practical and stylish. The entire line is reversible, allowing consumers to mix and match their pieces: one bikini set can create four looks.
The colors and patterns on each piece were designed to appeal to a young, free-spirited individual. Each design is limited-edition, helping every beach-goer feel unique. Isla Bohemia focuses on catering to conscious consumers, while creating products that make buyers feel as good as they look.
The brand's new swimwear line prides itself on its fair trade, non-exploitative production, with each piece proudly handcrafted in North America. Unlike a wide majority of fashion companies, this line puts its employees first, ensuring optimal working conditions and living wages. The product itself is equal parts practical and stylish. The entire line is reversible, allowing consumers to mix and match their pieces: one bikini set can create four looks.
The colors and patterns on each piece were designed to appeal to a young, free-spirited individual. Each design is limited-edition, helping every beach-goer feel unique. Isla Bohemia focuses on catering to conscious consumers, while creating products that make buyers feel as good as they look.
Trend Themes
1. Conscious Swimwear - Opportunity for sustainable and fair-trade swimwear brands to disrupt the fashion industry.
2. Reversible Fashion - Opportunity for brands to create versatile, multi-functional products for conscious consumers.
3. Limited-edition Design - Opportunity for brands to cater to unique and individualistic consumer preferences with limited edition and customizable products.
Industry Implications
1. Sustainable Fashion - Trend towards fair-trade and eco-friendly production methods in the fashion industry.
2. Swimwear - Opportunity for swimwear brands to create innovative and practical designs.
3. Handcrafted Products - Trend towards supporting small businesses and artisans through handcrafted and locally made products.
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