iRescue DIY Campaign Makes it Easy to Promote Important Causes
Christopher DeLuca — August 9, 2011 — Tech
References: diy.rescue.org & netted.net
The iRescue DIY campaign makes it very easy to create a profile and raise money for refugee-related issues. Regardless of how you go about raising funds -- bake sale, jamboree, or meatball eating contest -- the site centralizes the entire process.
The iRescue DIY campaign is niche in that it is specifically geared toward refugee issues. The site is currently underscoring the necessity for money needed in areas impacted by the East African drought.
Implications - Internet users without much technical experience want to a have a way to share their voice with a larger community. Kickstarter, for example, makes it easy to create a profile and raise funds for a artistic project. Companies should consider how they can encourage greater participation in the digital space.
The iRescue DIY campaign is niche in that it is specifically geared toward refugee issues. The site is currently underscoring the necessity for money needed in areas impacted by the East African drought.
Implications - Internet users without much technical experience want to a have a way to share their voice with a larger community. Kickstarter, for example, makes it easy to create a profile and raise funds for a artistic project. Companies should consider how they can encourage greater participation in the digital space.
Trend Themes
1. DIY Fundraising - Companies can create platforms that make it easy for individuals to create profiles and raise funds for various causes.
2. Refugee Support - There is a growing need for platforms and initiatives that specifically focus on fundraising for refugee-related issues.
3. Digital Social Impact - Businesses should explore ways to enable internet users to share their voices and contribute to important causes through online platforms.
Industry Implications
1. Fundraising Platforms - Developing user-friendly platforms for individuals and organizations to raise funds for various causes, including refugee-related issues.
2. Non-profit Organizations - Non-profits can explore digital strategies and platforms to enhance their fundraising efforts for refugee support.
3. Social Media Platforms - Social media platforms can further integrate features that facilitate fundraising and support for important causes, such as refugee issues.
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