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Quirkily Sophisticated Editorials

Clean the Sky - Positive Eco Trends & Breakthroughs

The Intermission Magazine Issue 7 Stars Janice Seinen Alida

— May 9, 2013 — Fashion
The Intermission Magazine Issue 7 editorial might be a highly stylized black and white photoshoot, but it showcases a more natural woman than most publications out there do. That is not referring to a natural beauty, but a more natural personality. While model Janice Seinen Alida looks completely contemporary and sophisticated, she shows off a playful and quirky persona that makes the looks more approachable.

Shot by photographer John Scarisbrick, the Intermission Magazine Issue 7 editorial may be stiff and structured when it comes to the architectural tailoring of each outfit, but the brunette loosens them up quite a bit. Outfitted by stylist Tom Van Dorpe in monochromatic androgynous designs, the Canadian model's looks were perfected by hair stylist Erika Svedjevik and makeup artist Benjamin Puckey.
Trend Themes
1. Natural Beauty Trend - There is a disruptive innovation opportunity to create publications that showcase a more natural and relatable beauty instead of an overly polished look.
2. Quirky Personality Trend - Publications can tap into the disruptive innovation opportunity of featuring models with playful and quirky personas, making fashion looks more approachable and relatable.
3. Black-and-white Editorial Trend - There is a disruptive innovation opportunity to create visually striking black-and-white editorials that highlight the architectural tailoring of outfits while infusing them with a more natural and approachable vibe.
Industry Implications
1. Fashion Publications - The fashion publishing industry can benefit from embracing the natural beauty and quirky personality trends, offering readers a more relatable and authentic representation of style.
2. Beauty Industry - Beauty brands have the opportunity to embrace the natural beauty trend by promoting products and campaigns that celebrate diverse and natural looks.
3. Photography and Styling - The photography and styling industries can explore the black-and-white editorial trend to create visually stunning and impactful visual content that pushes the boundaries of traditional fashion photography.
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