8 Posts For the Ugly Obsessed
Jeremy Gutsche — April 16, 2008 — Unique
References: trendhunter
Why pursue only beautiful things when the world is full of so much ugly? Ugly is 'more real' and can even be adorable. Accordingly, today we offer you this diversion from pretty objects of desire.
From an ugly model agency to glasses that make your food look ugly, these posts demonstrate that sometimes, great things come from the strangest extremes.
Implications - Within an image-conscious society that focuses heavily on perfection, products and services that demonstrate raw honesty are seen as refreshing. There lies a common misconception that consumers enjoy seeing perfection, when in reality businesses that offer relatable products with flawed models actually make consumers feel more comfortable.
From an ugly model agency to glasses that make your food look ugly, these posts demonstrate that sometimes, great things come from the strangest extremes.
Implications - Within an image-conscious society that focuses heavily on perfection, products and services that demonstrate raw honesty are seen as refreshing. There lies a common misconception that consumers enjoy seeing perfection, when in reality businesses that offer relatable products with flawed models actually make consumers feel more comfortable.
Trend Themes
1. Ugly Obsession - Businesses can capitalize on the trend of embracing ugliness, offering products and services that celebrate raw honesty and imperfections.
2. Strangest Extremes - Providing products and services that originate from unusual and unexpected sources can captivate consumers' attention and curiosity, leading to disruptive innovation opportunities.
3. Perfection Misconception - Contrary to popular belief, consumers are often more drawn to relatable products and flawed models, as they create a sense of comfort and authenticity.
Industry Implications
1. Fashion and Modeling - A new wave of ugly model agencies is emerging to challenge beauty norms and redefine the standards of the fashion industry.
2. Consumer Products - Innovative companies can create products that intentionally embrace ugliness, offering consumers a refreshing and relatable alternative to the pursuit of perfection.
3. Food and Beverage - Developing glasses or food packaging that alters food's appearance to look unappetizing can cater to the growing demand for authenticity and provide a unique dining experience.
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