This London Restaurant's Mouthwatering Menu is Entirely Bug-Based
Charlotte Joyce Kidd — October 27, 2015 — Eco
References: theconversation & grubstreet
The thought of an insect restaurant doesn't necessarily inspire images of gourmet burgers, gooey cookies and other epicurean indulgences, but a new restaurant opening in London, England, is looking to change that.
The cleverly named Grub Kitchen insect restaurant will serve a menu that ranges from straight-up bugs to burgers that don't betray a hint of insect. The insect restaurant's chef, Andy Holcroft, strongly believes that bugs are the nutritional way of the future. He thinks that our current system of consumption is unsustainable, and that the protein and sustenance provided by insects is where human nutrition should be found.
He also realizes that legs and antennae don't appeal to everyone, which is why the Grub Kitchen insect restaurant grinds bugs down into flour and burger mince in order to make palatable gourmet meals. It will, however, also serve a bug tasting platter where curious foodies can get their fill of whole insects!
The cleverly named Grub Kitchen insect restaurant will serve a menu that ranges from straight-up bugs to burgers that don't betray a hint of insect. The insect restaurant's chef, Andy Holcroft, strongly believes that bugs are the nutritional way of the future. He thinks that our current system of consumption is unsustainable, and that the protein and sustenance provided by insects is where human nutrition should be found.
He also realizes that legs and antennae don't appeal to everyone, which is why the Grub Kitchen insect restaurant grinds bugs down into flour and burger mince in order to make palatable gourmet meals. It will, however, also serve a bug tasting platter where curious foodies can get their fill of whole insects!
Trend Themes
1. Insect-based Cuisine - The popularity of insect-based cuisine is growing as more restaurants explore the use of insects in gourmet dishes, providing an opportunity for innovative chefs to create unique and sustainable food experiences.
2. Alternative Protein Sources - The rising interest in insects as a viable protein source is leading to the development of new industries that focus on producing and marketing innovative insect-based food products, creating opportunities for entrepreneurs in the alternative protein sector.
3. Sustainable Food Consumption - The shift towards insect consumption as a more sustainable food option is driving companies and individuals to develop sustainable farming practices and eco-friendly packaging solutions, providing innovative business opportunities in the sustainable food industry.
Industry Implications
1. Food and Beverage - The food and beverage industry has the potential to embrace insect-based ingredients and explore new culinary possibilities to cater to the growing demand for sustainable and unique food experiences.
2. Alternative Protein - The alternative protein industry can leverage the nutritional benefits of insects and develop new products such as insect-based protein powders, bars, and snacks to meet the changing consumer preferences towards sustainable and healthier food choices.
3. Agri-tech - The agri-tech industry can capitalize on the demand for edible insects by developing innovative farming techniques, automation solutions, and insect breeding technologies to meet the increasing need for sustainable insect production.
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