Storybook Cosmetics' Storybook Quill Ink Liner Comes with a Small Jar
Laura McQuarrie — January 18, 2017 — Fashion
References: storybookcosmetics & instagram
There are tons of liquid ink liner products for adding definition to the eyes that come in convenient pen formats and fairly conventional packaging, but the Storybook Quill and Ink liner duo from Storybook Cosmetics stands out dramatically from the rest.
Like all of the whimsical makeup products and applicators that are set to be released by Storybook Cosmetics, this one adopts a playful, fantastical and theatrical theme for its packaging. The brand is most well-known for capturing the attention of people for its whimsical Wizard Wand makeup brush set, which reminds of the tools used in the magical world of Harry Potter.
This liquid eyeliner set is one of the first products that will be launched by the brand in the new year, much to the excitement of fans all over the world.
Like all of the whimsical makeup products and applicators that are set to be released by Storybook Cosmetics, this one adopts a playful, fantastical and theatrical theme for its packaging. The brand is most well-known for capturing the attention of people for its whimsical Wizard Wand makeup brush set, which reminds of the tools used in the magical world of Harry Potter.
This liquid eyeliner set is one of the first products that will be launched by the brand in the new year, much to the excitement of fans all over the world.
Trend Themes
1. Whimsical Makeup - Creating unconventional, fantastical makeup products and applicators with unique packaging designs can disrupt the beauty industry and attract a dedicated fan base.
2. Novelty Packaging - Incorporating theatrical and themed packaging for cosmetic products can create a memorable and distinctive brand image, appealing to consumers seeking an immersive beauty experience.
3. Unconventional Eyeliner - Offering innovative eyeliner formats, such as feather pen designs, can cater to consumers who enjoy experimenting with creative and unique beauty tools.
Industry Implications
1. Beauty - The beauty industry can benefit from embracing whimsical and novel makeup products that capture consumers' attention and allow for self-expression.
2. Cosmetics Packaging - Cosmetics packaging industry can leverage the trend of theatrical and themed packaging to create innovative designs that enhance brand recognition and create a sense of excitement for consumers.
3. Makeup Tools and Accessories - The makeup tools and accessories industry can explore new designs, such as feather pen-inspired eyeliners, to offer consumers unique and creative options for enhancing their beauty routines.
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