Kween Foods Created a Pumpkin Spice 'Granola Butter' for the Fall
Laura McQuarrie — September 27, 2018 — Lifestyle
For this year's fall season, Kween Foods is putting a new spin on granola, nut butter and pumpkin spice with its Pumpkin Spice Granola Butter. This first-of-its-kind "spreadable granola" offers a new way for consumers to enjoy the taste of many comforting fall flavors in a hybrid format.
At the base of the product is Kween Foods' Original Granola Butter, which has been enhanced with pumpkin seeds, vanilla and pumpkin pie spices. Like a true granola, the first ingredient listed in the product is gluten-free oats, followed by other nourishing add-ins like flax, maple syrup and coconut oil.
The nut-free spread is also free from artificial flavors, sweeteners and preservatives, providing four grams of protein and less than three grams of sugar per serving.
At the base of the product is Kween Foods' Original Granola Butter, which has been enhanced with pumpkin seeds, vanilla and pumpkin pie spices. Like a true granola, the first ingredient listed in the product is gluten-free oats, followed by other nourishing add-ins like flax, maple syrup and coconut oil.
The nut-free spread is also free from artificial flavors, sweeteners and preservatives, providing four grams of protein and less than three grams of sugar per serving.
Trend Themes
1. Pumpkin Spice - Disruptive innovation opportunity: Explore new ways to incorporate pumpkin spice flavor into different products or food formats.
2. Spreadable Granola - Disruptive innovation opportunity: Develop innovative spreads that combine the texture and flavor of granola with other ingredients.
3. Hybrid Flavors - Disruptive innovation opportunity: Experiment with creating new hybrid flavors that combine traditional fall flavors in unique and unexpected ways.
Industry Implications
1. Food Manufacturing - Disruptive innovation opportunity: Introduce new and unconventional products that cater to different dietary preferences and incorporate popular seasonal flavors.
2. Snack Industry - Disruptive innovation opportunity: Develop innovative snack products that provide a balance between indulgence and health using unique flavor combinations.
3. Nut-free Alternatives - Disruptive innovation opportunity: Create nut-free alternatives for spreads and butters to cater to individuals with allergies and dietary restrictions.
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