Air France Creates a Chic Alternative to Mundane Safety Demos
Meghan Young — March 31, 2015 — World
References: airfrance & luxurylaunches
In-flight safety videos are something most people tend to tune out after seeing it once. Air France has finally broken this cycle by introducing a glamorously entertaining alternative that will capture anyone's attention. Chock full of gorgeous fight attendants dressed in Parisian chic outfits, it goes through all of the necessary information while adding a few fun notes.
For example, when the Air France in-flight safety video covers seat belts, the host notes that in addition to keeping people safe, it also "elegantly highlights your waistline." Fun and feminine, this take on mundane and boring in-flight safety videos will certainly inspire other airlines to come up with their own creative versions -- which will most likely revolve around their specific culture as well.
For example, when the Air France in-flight safety video covers seat belts, the host notes that in addition to keeping people safe, it also "elegantly highlights your waistline." Fun and feminine, this take on mundane and boring in-flight safety videos will certainly inspire other airlines to come up with their own creative versions -- which will most likely revolve around their specific culture as well.
Trend Themes
1. Entertaining Safety Videos - Creating entertaining safety videos for in-flight procedures with creative visuals and messaging to captivate attention and promote safety measures.
2. Culturally-themed Safety Demos - Introducing culturally-themed safety demonstrations as a way to engage passengers and add unique touches to in flight safety instructions.
3. Fashionable Flight Attendant Outfits - Designing fashionable flight attendant outfits that reflect the culture and brand of the airline, while remaining professional and comfortable for use during long flights.
Industry Implications
1. Airline Industry - The airline industry can innovate their in-flight experience by creating engaging, informative and entertaining flight safety videos to captivate passengers.
2. Fashion Industry - The fashion industry can be involved in creating flight attendant uniforms that are on-brand, safe and culturally inspired, to enhance the flying experience.
3. Tourism Industry - The tourism industry can promote travel experiences by promoting innovative and unique cultural safety demonstrations that highlight the local culture and safety measures.
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