This Indiegogo Campaign Video Will Impart Some Life Lessons
Vasiliki Marapas — April 23, 2014 — Pop Culture
In an attempt to fund the film of their dreams, Kyle Welton, Avery Pearson and Adam Risbridger have created an Indiegogo campaign video that will shock and amuse you. Their cinematic project, tentatively titled ‘The Etiquette of Sexting,’ strives to be the first film to label itself an “indie sext comedy.” Unfortunately, the suits didn’t have faith in the idea, which is why these ambitious film-makers are looking to the like-minded individuals of the Internet for support.
The film centers around Brent, a rueful protagonist who has just discovered his longtime girlfriend has been secretly sexting another man. Since Brent is a little late to the sexting game, he enlists the help of his seasoned friend Andy as he embarks on a new relationship with his co-worker. Unfortunately, everything goes awry when a duplicitous colleague throws a wrench in Brent’s game plan by framing him for a sext he didn’t commit.
The campaign features a preview, so viewers get a gist of what’s to come if the film reaches completion. Those who donate also win awesome swag prizes, like T-shirts or a sext from one of the actors themselves.
The film centers around Brent, a rueful protagonist who has just discovered his longtime girlfriend has been secretly sexting another man. Since Brent is a little late to the sexting game, he enlists the help of his seasoned friend Andy as he embarks on a new relationship with his co-worker. Unfortunately, everything goes awry when a duplicitous colleague throws a wrench in Brent’s game plan by framing him for a sext he didn’t commit.
The campaign features a preview, so viewers get a gist of what’s to come if the film reaches completion. Those who donate also win awesome swag prizes, like T-shirts or a sext from one of the actors themselves.
Trend Themes
1. Crowdfunding Films - Disruptive innovation opportunity: Explore new ways of financing and distributing independent films through crowdfunding platforms.
2. Indie Sext Comedies - Disruptive innovation opportunity: Create unique and boundary-pushing content that appeals to niche audiences and challenges traditional film genres.
3. Sexting Etiquette - Disruptive innovation opportunity: Develop educational resources or apps that promote safe and consensual practices in the realm of sexting.
Industry Implications
1. Film Production - Disruptive innovation opportunity: Integrate technology and digital platforms to enable independent filmmakers to gain wider reach and access to funding.
2. Entertainment - Disruptive innovation opportunity: Embrace unconventional storytelling formats and themes to attract diverse audiences and disrupt traditional entertainment norms.
3. Digital Content Creation - Disruptive innovation opportunity: Create engaging and provocative content for online platforms that caters to niche interests and rapidly evolving consumer preferences.
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